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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,324 more

AR Stream

Streaming and broadcasting services test possibilities with augmented reality

Trend - Streaming and broadcasting services are embracing augmented reality in an attempt to create more immersive viewing experiences for audiences. Whatever the content may be -- from music and film to commercials and the news, the integration of AR in this space amounts to interactive, mixed reality entertainment.

Insight - The media industry is directly impacted by technology and innovation. Passive consumption is no longer the only way for individuals to process information as new tech delivers hands-on experiences, while interactivity enables a higher degree of engagement and entertainment. Through the embrace of digital environments in the physical space, consumers are mesmerized and engaged for longer as the omnichannel approach taps more than just one of the senses.
Workshop Question - How can your brand use AR to boost audience engagement?
7.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 31 Examples:
18,969 Total Clicks
Date Range:
Jun 19 — Nov 19
Trending:
This Month and Warm
Consumer Insight Topics:

Featured Examples

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