Trend cluster
Category

Appified
Entrepreneur

Tech-savvy consumers turn to mobile apps for business building.

Business Networking Contact AppsBusiness Card Creation AppsStreamlined Business AppsBusiness Insight AppsExpenditure-Tracking Apps

Trend

What is the Appified Entrepreneur trend?

Appified Entrepreneur: Taking a streamlined approach to business, modern entrepreneurs are utilizing mobile apps as a means to efficiently build their brand. By allowing tech-savvy users to build their network, gain insight and even socialize with others in the industry, these apps speak to a shift toward more autonomous, yet equally social, methods of entrepreneurship.

Trend themes

Themes within the Appified Entrepreneur trend

Three behaviours holding the trend together
01

Business Insight Apps

Developing big data apps for business to provide insights through an easy to use interface.

02

Streamlined Business Apps

Creating smartphone apps connecting businesses and professionals for efficient networking and lead generation.

03

Expenditure-Tracking Apps

Developing financial tracking apps using high-tech analytics for businesses and individuals.

Industry implications

What the Appified Entrepreneur trend means for industry

Where the trend changes the playbook
For

Big Data Analytics

Developing pre-assembled templates and easy to use interfaces for businesses to access big data insights.

For

Entrepreneurship

Creating streamlined business apps for efficient networking and lead generation for modern entrepreneurs.

For

Finance Technology

Developing high-tech applications with visual representations for businesses and individuals to track their finances.

Workshop question

How can you empower modern entrepreneurs seeking socially connected resources?

Trend signals

Trend signals for Appified Entrepreneur

Trend score 2.5 out of 10, from popularity 39%, activity 27%, freshness 8%.

Popularity39%
Activity27%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha
  • Gen Z
  • Millennial
  • Gen X (not a primary audience)
  • Boomer (not a primary audience)
Market
North America
Europe

Evidence

Examples of the Appified Entrepreneur trend

6 featured examples from Mar 12, 2015 to Nov 5, 2016