Trend cluster
Category

Anti-Theft

Rising number of innovations helping consumers protect their goods.

Anti-Theft DenimsAnti-Theft ApparelHigh Security Tablet LocksDual-Purpose Bike BoltsCaged Clutch Collections

Trend

What is the Anti-Theft trend?

Anti-Theft: A number of different devices, contraptions and innovations are popping up in the marketplace to help consumers protect their things from sticky fingers. Whether traveling in a foreign country or locking up a bike, one can never be too careful, which is why designers are becoming more and more creative when it comes to maximum security innovations. Today, consumers are generally less trusting of strangers, and anti-theft innovations help to alleviate their concern.

Trend themes

Themes within the Anti-Theft trend

Three behaviours holding the trend together
01

Anti-Theft Innovations

Innovative solutions for security-conscious consumers.

02

Integration of Locks into Everyday Items

Locks integrated into apparel and accessories for added security.

03

Biometric Security Measures

Incorporating biometrics into security systems.

Industry implications

What the Anti-Theft trend means for industry

Where the trend changes the playbook
For

Apparel

Incorporation of locks and safety measures into clothing.

For

Travel and Tourism

Increasing use of innovative security measures while travelling.

For

Technology

Biometrics and tech solutions to advance security and authentication.

Trend signals

Trend signals for Anti-Theft

Trend score 4.0 out of 10, from popularity 60%, activity 53%, freshness 8%.

Popularity60%
Activity53%
Freshness8%
Audience
50%Men
50%Women
  • Gen Alpha (not a primary audience)
  • Gen Z
  • Millennial
  • Gen X
  • Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa

Evidence

Examples of the Anti-Theft trend

10 featured examples from Jul 13, 2011 to Jun 26, 2012
Anti-Theft Denims
CategoryFashion

Anti-Theft Denims

The Levi's Commuter Series Caters to Cyclists

The clothing industry can leverage the trend of increasing bicycling commutes by offering a range of innovative and functional clothing items for cyclists.

Anti-Theft Apparel
CategoryFashion

Anti-Theft Apparel

Clothing Arts' Pick-Pocket Proof Pants Offer High Security Style

Fashion industry has an opportunity to integrate anti-theft features into their products and create a new segment of secure apparel.

High Security Tablet Locks
CategoryArt & Design

High Security Tablet Locks

Griffin TechSafe Case Offers Serious Protection from Bumps and Thieves

Opportunity for companies in the tablet accessories industry to develop and sell tablet cases with integrated security locks.

Dual-Purpose Bike Bolts
CategoryArt & Design

Dual-Purpose Bike Bolts

Cheng-Tsung Feng's Pedal Lock Thwarts Thieves in Two Ways

There is an opportunity for innovation within the bicycle accessories industry to create products that serve multiple functions and increase security.

Caged Clutch Collections
CategoryFashion

Caged Clutch Collections

The Fleet Ilya SS12 Line is Minimalist and Risque

Designing edgy, fashion-forward accessories for both men and women featuring the bondage-inspired minimalist aesthetic seen in Fleet Ilya's SS12 collection.

Purse Protection Systems
CategoryFashion

Purse Protection Systems

The Handbag Security Safe is Stylish and Keeps Pickpockets at Bay

The fashion accessory industry can capitalize on offering secure and innovative options to customers worried about pickpocketing.

Tamper-Proof Cycles
CategoryArt & Design

Tamper-Proof Cycles

The StayLocked Bike Will Deter Thieves Immediately

The cycling industry can benefit from integrating tamper-proof designs, such as the StayLocked Bike, to offer customers enhanced security and prevent theft.

Heat-Packing Strongboxes
CategoryTech

Heat-Packing Strongboxes

The GunVault GVB1000 Gun Safe Keeps Your Arms Secured

Businesses can focus on developing advanced security solutions for homes, including gun safes that provide secure storage and easy access.

Talking Car Computers
CategoryAutos

Talking Car Computers

The Honda Anti-Theft Negotiator Fends Off Bad Guys

Automobile manufacturers can benefit from adopting new security technologies to differentiate themselves from competitors and improve customer satisfaction.

Bum Recognition Seats
CategoryAutos

Bum Recognition Seats

Anti-Theft Driver's Seat Turns the Shape Of Your Butt Into a Key

Potential for the automotive industry to integrate advanced biometric security features into vehicles.