Category
Life-Stages
Constructible Franchises
Trend cluster
Category
Animated
Lunch
Making school meals more stimulating, cartoon aesthetics add allure to the ordinary.
3.9
Trend score
Trend
What is the Animated Lunch trend?
Animated Lunch: While bringing homemade lunches to school is definitely a cost-effective solution for parents, persuading children to eat those lunches within a society dominated by fast food can be challenging. As a method to add more allure to ordinary school meals, consumers are turning to youthful cartoon aesthetics to add visual references that kids can easily identify and relate to. Lunches transformed into Sci-Fi or video game characters help revamp mundane meals into stimulating references, reflecting the need for more age-appropriate methods of enticement.
Trend themes
Themes within the Animated Lunch trend
Three behaviours holding the trend together01
Cartoon Aesthetics
Consumers are turning to youthful cartoon aesthetics to add visual references that kids can easily identify and relate to, reflecting the need for more age-appropriate methods of enticement.
02
Edible Art
Creating edible art is a unique opportunity to combine fun with healthy eating habits.
03
Healthy Alternatives
Creating healthy alternatives to popular foods marketed to kids is not only great for their physical health, but it also opens up an avenue for creativity and artistry in food packaging and presentation.
Industry implications
What the Animated Lunch trend means for industry
Where the trend changes the playbookFor
Food Packaging
The use of cartoon aesthetics and illustrated designs in food packaging and product labeling can increase sales and make products more appealing to younger audiences.
For
Art Education
Incorporating art into daily habits such as preparing healthy lunch boxes can serve as an opportunity for kids to develop their creativity and artistic skills.
For
E-Commerce
Healthy food boxes could revolutionize the way busy parents shop for meals. Online retailers could provide customizable healthy food services that make healthy eating not only convenient but also exciting for kids.
Trend signals
Trend signals for Animated Lunch
Trend score 3.9 out of 10, from popularity 56%, activity 52%, freshness 8%.
Popularity56%
Activity52%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial (not a primary audience)
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Animated Lunch trend
5 featured examples from Jun 23, 2013 to Oct 26, 2015CategoryPop Culture
Heroic Paper Bag Art
Brian Dunn's Lunch Bag Illustrations Reference Iconic Characters
Opportunity for art supply companies to market and promote paper bags as an innovative medium for artists.
CategoryLife-Stages
Adorable Veggie Packaging
These Vegetarian Food Packages for Kids Makes Meat-Free Options Friendly
The food packaging industry can explore designing packages that cater to children, using appealing illustrations and transparent elements to promote vegetarian food products.
CategoryPop Culture
Brown Paper Bag Cartoons
Christy Kilgore's Lunch Bag Drawings Feature Cute Pop Culture Characters
The graphic design industry can explore new opportunities by incorporating illustrations and artwork into everyday products like lunch bags.
CategoryLifestyle
Sci-Fi Character Lunches
Disposable Aardvarks Inc. Created This Star Wars Character from Soba Nood
There is an opportunity for food service companies to create and market creative and healthy lunches for schools and workplaces.
CategoryLifestyle
Anime Bento Lunches
These Homemade Bento Boxes Turn Pop Culture Characters into Food
Opportunity to offer pre-packaged bento boxes with character-inspired meals for kids.
