Alcohol Aftercare

Gen X inspires Millennials to seek betterment products that combat hangovers

Implications - Brands offer remedies for next-day-recovery due to side effects from alcohol consumption. Seeking a balance between habitual, social drinking and restoration, Millennials learn from Gen Xers to embrace treatments that mitigate ailments such as dehydration, without completely ridding liquor from their lives. This shift sees brands providing new products targeting aging Millennials who look for cues from older generations, as a way to maintain health and permissiveness.
SCORE 5.9
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34,365 Total Clicks
Dec 15 - Aug 17
This Month and Mild
LifestyleFoodLifeDrinking
Featured Examples
Hangover-Curing Drinks - 'Aftermath' is a Function Drink That Eases Hangover Symptoms
SCORE 4.5
Average 836 Clicks Pub: Jul 15, 16
Hangover-Curing Drinks
'Aftermath' is a Function Drink That Eases Hangover Symptoms
A new beverage called ‘Aftermath’ has been dubbed the perfect cure for unbearable hangover symptoms. If you have ever found yourself struggling to pull it together after a night of heavy... [More]
Probiotic Hangover Supplements - The ClearVia Probiotic Blend Helps the Body Metabolize Alcohol
SCORE 5.3
This Year and Warm 458 Clicks Pub: Apr 22, 17
Probiotic Hangover Supplements
The ClearVia Probiotic Blend Helps the Body Metabolize Alcohol
Sometimes just one or two drinks can cause a hangover, so the ClearVia Probiotic Blend is a new supplement that is purported to help stave off that awful morning after feeling using a specialty mix... [More]
Hangover-Thwarting Jerky Snacks - This Snack is the World's First Hangover-Preventing Meat
SCORE 3
Mild 891 Clicks Pub: Dec 1, 15
Hangover-Thwarting Jerky Snacks
This Snack is the World's First Hangover-Preventing Meat
A London-based charcuterie business claims to have invented the world’s first and only hangover-curing meat. After a long night of drinking, most of us are faced with the inevitable hangover.... [More]
Rainbow-Hued Hangover Lattes - 'The Good Sort' Shares Hangover Drinks Powered by Superfoods
SCORE 5.3
This Quarter and Warm 138 Clicks Pub: Jul 25, 17
Rainbow-Hued Hangover Lattes
'The Good Sort' Shares Hangover Drinks Powered by Superfoods
While there are plenty of hangover drinks that are sold by the bottle, few of them are as aesthetically pleasing as the newest creation served by The Good Sort in NYC. As its name suggests, The... [More]
Revitalizing Hangover Cures - 'Morning Recovery' is Based on a South Korean Hangover Cure
SCORE 6.2
This Quarter and Warm 164 Clicks Pub: Jul 6, 17
Revitalizing Hangover Cures
'Morning Recovery' is Based on a South Korean Hangover Cure
Former Tesla product developer Sisun Lee has launched a South Korean hangover cure in the United States on Indiegogo. South Koreans are known for their “work hard, play hard’ mentality.&... [More]
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