These November 2020 social good trends range from rapper-founded WOC scholarships to contactless donation bins.
A notable example comes from Toronto-based group fitness community City Shred, that joined forces with shoe designer and Black Designers of Canada founder George Sully for a limited edition loafer that will raise funds for the Children's Aid Foundation of Canada with every purchase made.
Rapper Megan Thee Stallion's 'Don't Stop' Scholarship Fund is another standout that "aims to empower young women of color who are striving for an education and is named after her latest single with Young Thug." The artist is currently a college student herself, balancing school work with her thriving career and wants to encourage other young women to pursue a higher education, speaking about its transformative power.
Top 40 Social Good Trends in November
40
Ethically Made Swimwear
Unika is Donating 10% of Its October Sales to Rethink Breast Cancer
39
Developing Nation Water Stills
The Conceptual 'Tuju' Solar-Powered Water Still is Accessible
38
Artisanal Face Masks
The Saridjo x The Artisans Collection Shares Design-Forward Reusable Styles
37
Virtual Bathroom Tissue Runways
The 2020 Cashmere Collection Masquerade Ball Featured Bold Pieces
36
Child Welfare-Supporting Footwear
City Shred and George Sully Joined for a Charitable Release
35
Endangered Species Card Decks
The Nature of Life Deck is a Card Game that Generates Awareness
34
Social Injustice-Themed Holiday Fashion
ROKIT's How Soon is Now? Capsule Prepares for the Holidays
33
Child Vision Impairment Programs
Clearly is Providing Free Glasses to Kids 10 and Under
32
Climate Change-Mimicking Hothouses
The Hothouse by Studio Weave is Ornate and Educational
31
Contactless Donation Boxes
The Tap-Enabled Pay Tribute Boxes Support the National Poppy Campaign
30
Charitable Massage Guns
Theragun and RED have teamed up for a range of products
29
Charitable Food Bank Initiatives
The Bearaby x This Saves Lives Partnership Fights Food Insecurity
28
LGBT+ Digital Banks
Be Money is a Welcoming Alternative to Traditional Banking Services
27
Breast Cancer Lingerie Ads
Savage X Fenty's Latest Campaign Spotlights Breast Cancer Survivors
26
Beer-Branded Wildlife Donations
Coors Banquet Donates $300,000 to Wildfire Relief
25
LGBTQ+-Friendly Financial Marketplaces
Superbia's Goal is to Create Safe Spaces for This Community
24
Charitable Artist-Designed Porcelain Plates
This Charitable Collaboration is Feeding New Yorkers
23
Charitable Nail Polish Shades
Côte Cares Supports Six Charitable Organizations
22
Virtual Coat Drives
The No Cold Shoulder Donation Mailer Bag is Resealable & Biodegradable
21
Empathy-Driven Virtual Reality Experiences
Peta Allows Users to Engage with Virtual Animals
20
Community-Supporting Puzzles
The Toronto Public Library Foundation Launched an Exclusive Puzzle
19
Non-Profit Voter-Feeding Initiatives
Feed the Polls is Giving Free Meals to Voters on Election Day
18
Truck Driver Appreciation Tabs
The Trucker Tab Pays Offers Long Haul Drivers Free Lunch
17
Queer Space-Supporting Fundraisers
The Lesbian Bar Project Helps to Keep US Bars Afloat
16
Female Rapper WOC Scholarships
Megan Thee Stallion Debuted a Scholarship Fund for Women of Color
15
Charitable Beer-Branded Loungewear
TEAMLTD and Coors Light Canada Collaborated for #ChillForChange
14
LGBTQ+-Friendly Banking Services
BMO Harris' True Name Seeks to Accommodate the LGBTQ+ Community
13
Awareness-Building Maternity Projects
Victoria Ayo's Birth Reborn Seeks to Evoke Social Change
12
Convenience Store Food Security Campaigns
Tara's Londis is Giving Away Lunch to Children in Need
11
Inclusive Venture Capital Projects
BLCK VC Created an Initiative Named the Black Venture Institute
10
Fashion House Meal Campaigns
Marcus Rashford and Burberry Have Partnered to Help Hungry Children
9
Free Election Day Rides
Starbucks Employees Will Be Able to Access Free Lyft Rides on Election Day
8
Election Day Donut Promotions
Yoshinoya Japanese Kitchen is Offering Free Donuts to US Voters
7
Racist Business Reporting Tools
A Yelp Update Alerts the Public If a Business is Accused of Racism
6
Immersive City Museums
The Museum of the Hidden City Invites You to Explore San Francisco
5
Beer-Branded Charitable Donations
The 'Guinness Gives Back' Pack Funds Community Relief Efforts
4
Branded Free Kids Lunches
Sweet Treats & Party Favours is Giving Students Lunch Over the Holidays
3
Children's Lunch Donations
Nisa Local (Whitehills) is Giving Students Free Lunch This Week
2
Convenience Store Food Donations
St John’s Budgens Fights Children's Food Poverty in New Campaign
1
Patient-Honoring Monuments
SickKids Builds Monument to Honor Its Brave Patients
Related Ideas
Collegiate Sneaker Campaigns
Under Armour Debuts the 'Sisterhood in Style' Campaign
Dynamic Collaborative Streetwear
NOCTA and Nike Join on the Loverboy Nike Air Force 1 Low
Celebratory Footwear Capsules
The adidas X West NYC Capsule Honors 85 Years of Tip Top Shoes
Spring Apparel Collection Celebrations
adidas Originals & Willy Chavarria Celebrate the SS25 Drop
Positive Social Media Campaigns
The New Tumblr Campaign Champions Community Over Controversy
Artist-Centric Networking Events
Adidas x SNIPES Unveil The NYC Superstar & Empower Artists
Limited-Edition Cup Capsules
Starbucks Taps Artist Shadé Akanbi for a New Drinkware Design
Global Social Impact Initiatives
Reckitt Expands Its Catalyst Program in the US
Music Celeb-Backed Fashion Campaigns
True Religion Taps Megan Thee Stallion and Key Glock
Diversity-Celebrating Brand Campaigns
Champion Launches a Global ‘Champions for Champion’ Campaign
Minimal Collaborative Summer Footwear
Wales Bonner and adidas Join Once Again for SS25
QSR Hunger Initiatives
Starbucks Expands FoodShare Program with Customer Participation Options
Supportive Mental Wellness Initiatives
Saks Fifth Avenue Foundation Highlights Its Commitment
Running-Centric Brand Activations
Hoka Brings Energy and Community Spirit to the Hackney Half
Creator-Led Style Collabs
MAC Cosmetics and Depop are Reintroducing Gen Z Shoppers to Lipstick
Legacy Artist-Themed T-Shirts
Gap Partners with Legendary Artists on its New Shirt Capsule
Shareable Wishlist Templates
Urban Outfitters and Canva Partnered to Simplify Holiday Gifting
Bold Skate Shoe Campaigns
The New Vans Off the Wall Campaign Celebrates the Authentic Sneaker
Gamer-Targeted Donor Campaigns
Virtual Donors Turns In-Game Deaths into Real Registrations
Dynamic Basketball-Informed Marketing Campaigns
March Madness' New Campaign Features NCAA Athletes
Beauty Brand Community Initiatives
Thrive Causemetics and Beauty 2 The Streetz Partnered in LA
Philanthropy-Inspired Collections
The I’m Library People Initiative Encourages Holiday Giving
Social Gratitude Platforms
Kevin Brilliant Debuts the Take The Win™ Platform
Glam Pet Adoption Pop-Ups
Uber Showcats Puts a Spotlight on Rescued Cats Available for Adoption
Live Social Shopping Expansions
QVC® Announces New Brands That Will Join Its Roster in 2026
Expansive Social Good-Focused Partnerships
Hyundai is Committed to Community Wellbeing
Activism-Promoting Sweatshirt Collabs
Tinder, Willy Chavarria and the HRC Release a Sweatshirt
Social-First Local Shopping Schemes
Shop Local by Tiktok Shop Makes Homegrown Goods Accessible
Dynamic Textural Collaborative Shoes
Thug Club & Adidas Drop a Special Iteration of the Superstar
Rapper-Inspired Easter Ads
Nova Starr Turns Up the Volume in MGA’s Shoppable Easter Campaign
Varsity Influencer Teams
UNC Turns Student-Athletes Into Social Media Monetization Experts
Customer-Starring Billboards
Bobbie's Campaign Spotlights Moms as "the OG Influencers"
Female-Rapper-Backed Merch Collections
Smirnoff x Complex Team Up with Saweetie for a New Capsule
Unhoused Individuals-Supporting Initiatives
Thrive Causemetics & Beauty 2 the Streetz Parttner
Mobile Beauty Retail Activations
Cardi B Debuts Beauty Truck for Her Haircare Brand
Social Media App Campaigns
Snapchat Promotes Creators in a Bold Campaign Amid TikTok Uncertainty
Marketer-Targeted Albums
The Spotify Tunetorials Campaign Blurs Education and Entertainment
Live Shopping Flagships
Outlandish's Santa Monica Location Supports Live Social Media Shopping
Social Media Follower-Celebrating Initiatives
Streets of Toronto Marks 600k Instagram Followers
Challenge-Based Fitness Rewards Platforms
Receipts Debuts the Collective Movement Series
Influencer Dog Treat Collections
Woof Gang Dropped a Collab with Three Beloved Social Media Dogs
brand-focused social media shopping
TikTok Shop & Free Soul Launch the First 2026 Super Brand Day
Anti-Digital Social Campaigns
Heineken Partners with Joe Jonas for 'Socials Off Socials'
Streetwear Awareness Initiatives
Streetwear Brand, Worldclass Debuts on Giving Tuesday
Period Poverty Scholarship Programs
Cora Expands Its Change the Cycle Scholarship Program
Coffee Kindess Initiatives
Cambio Roasters Launches Random Act of Kindness Week Campaign
Impactful Beauty Initiatives
Odele for Good Launches to Champion Women Through Entrepreneurship
Gen-Z-Forward Vinyl Collections
Urban Outfitters Launches its 2025 Singles Day Vinyl Series
College Gameday Campaigns
Urban Outfitters' Good Game Amps Up School Spirit
Resilient Collaboration Fashion Capsules
Converse and Daily Paper Launch Rise Through the Ropes
Character-Driven Fashion Newsletters
The RealReal Creates The RealGirl Luxury Consignment Series
Wellness-Focused Brand Hubs
Limitless X Holdings Inc. Debuts the Limitless Wellness House
Streetwear Skate Remixes
The New Future Campaign Revives the Old Skool with Athlete-Driven Designs
Black Beauty-Brand Pop-Ups
SheaMoisture will Host an Immersive Toronto Pop-Up at Stackt Market
Length Retention Haircare
Cardi B is Breaking into Haircare with the Launch of Her Grow-Good Brand
Footwear-Based Father’s Day Giveaways
HEYDUDE Launches the 'Good Dude Giveaway'
Empowering Fashion Campaigns
Coach's Spring 2025 Campaign Celebrates Personal Time Management
Collaborative Curated Fashion Capsules
SHEIN Taps Cultural Tastemaker Scot Louie
Comprehensive Wellness-Celebrating Initatives
Live Love Spa Marks National Wellness Month
Social Good Coffee Vans
Nespresso and Change Please Partnered to Help End Homelessness
Charitable Mental Wellbeing-Promoting Sweatshirts
Grey Bandit Debuts 'Progression Over Perfection'
Youth Mental Health-Supporting Shirts
Giant Tiger and Kids Help Phone Launch a New Shirt
Philanthropic Kid Fashion Brands
Mini Rodini Supports Doctors Without Borders for Black Week 2024
Education-Supporting Beauty Brands
Sally Beauty Debuts Its Annual Rooted in Success Initiative
Nutrition Research Grants
AG1 Supports Next-Gen Scientists with Groundbreaking NIL Initiative
Redefining Modern Wellness Campaigns
Beyond Yoga Introduced 'Beyond Seek' Featuring Issa Rae
Sneaker-Inspired Art Exhibitions
Roberto Lugo's 'Drip' Explores the Impact of the AF1 on Culture
Charitable Collaborative Fashion Lines
Pacsun Extends Its Collaboration with the Rare Impact Fund
Social Responsibility-Aligned Corporate Marketing
GoodBrand Impact is a Newly Launched Agency
Food Service Employee-Focused Initiatives
SpotOn and Giving Kitchen Partner to Support Employees
Wildfire Relief Initiatives
Beauty Together is A Collaborative Effort for Wildfire Relief
Collaborative Kenyan-Inspired Capsules
Canada Goose Introduced the 'Powerful Voices Collections'
Creative-Centric Campaigns
CFDA and Swarovski Launch Re:Generation Fund to Empower Creatives
Creativity-Celebrating Social Media Awards
The Instagram Rings Award Honors Exemplary Creators
Professional Connection-Promoting Campaigns
TheLi.st Spotlights 10 Minutes of Togetherness
Charitable Fashion Shows
Bloor-Yorkville BIA and Collaborators Ran Couture for a Cause:
Peer-Powered Gifting Initiatives
indu and SoPost Encourage Customers to Share Samples with Friends
Black Women-Focused Haircare Pop-Ups
Gymshark Debuted the Twist N' Sets Pop-Up Salon in London
Youth-Led Holiday Campaigns
Where are You Going? Showcases a Global Portrait of Young Creators
Skincare Brand Grant Programs
Bubble Skincare Launches its 'Face The Future' Initiative
Awareness-Raising Shoe Store Concepts
Soles4Souls Canada Highlights What's Important This Season
African Creator Economy Platforms
The Sony Innovation Fund is Supporting the Work of Twiva
Cultural-Influence Fashion Capsules
Denim Tears Presents its 5th Quarter Collection
Food Bank Delivery Programs
Skip Partners with Food Banks Canada for At-Home Donation Pickups
High-Profile Clean Water Initiatives
Chapter 2 & One Drop Foundation are Running the La Gala 2025
Empowering Limited-Edition Hoodies
The Exclusive Sisterhoodie is Designed to Be Passed On
Small Business Support Initiatives
Mastercard Awards Ten Female Entrepreneurs with Grants
Celebrity-Supported Luxe Fashion Campaigns
BOSS Taps Renowned Public Figures for Fall 2025
Women-Sponsoring Branding Initiatives
TJ Maxx Debuts the You Sponsored by TJ Maxx Campaign
Social Change-Promoting Skateboarding Programs
DGK Highlights Its Saved by Skateboarding Program
Singer-Collaborative Activewear Capsules
FKA Twigs and On Join on the Body is Art Collection
Grocery Donation Initiatives
Makers Nutrition is Supporting Friends of Karen with $1,000 Donation
Branded Warm Clothing Donations
UNIQLO Stands Out with Its Heart of LifeWear Initiative
Holistic Skincare Branding Initiatives
Ghost Democracy Debuts a Partnership Program and New Collab
Feel-Good Financial Campaigns
Ally Financial's Banksgiving Supports Customers in Need with Funds
Seasonal Social Good Sandwiches
Urban Eat and Teenage Cancer Trust Partnered for the Holidays
Women's Wellness Campaigns
NOW Foods Launches Be You, NOW Campaign to Empower Women's Wellness
Celebrative BIPOC Campaigns
Toyota Launches its 'You Can't Stop My Drive' Campaign
Charitable Hunger Relief Initiatives
Halo Top Makes a Charitable Contribution to Food Banks Canada
Celebrity-Signed Rolling Trays
SWED.com Leverages Snoop Dogg's Cultural Influence
Charitable Children-Focused Initiatives
Kidoodle.TV Concludes Its 'A Wish A Week'
Social Good Clothing Campaigns
ZigZag and The Salvation Army Partnered to Prevent Fashion Waste
Collaboraive Women-Empowering Initiatives
Giant Tiger Joins the Canadian Women’s Foundation
Social Media Creator Initiatives
Snapchat Launches its Gen Z-Focused Creator Connect Service
World Hunger Day Events
ZiMad Partnered with The Hunger Project on New Events in its Games
Artist Hometown-Inspired Sneakers
adidas Originals and Bad Bunny Launch the Gazelle City Series
Digital POC-Backed Libraries
Solange Knowles Introduces a New Library Under Saint Heron
Celebratory Photo Collections
Sonic Editions Honors Black Icons with an Exclusive Photo Collection
Christmasy Customer-Rewarding Retailer Campaigns
The One Stop 2025 Christmas Campaign Gives Back
Charitable Influencer-Targeting Campaigns
Puresport Runs the 'Thrift It Back' Campaign
Advocacy Apparel Capsules
Freddie Shop Debuts a Capsule Collection Supporting PrEP Awareness
Inclusive Romance-Inspired Activations
Generation Love Presented the Giving Love Campaign
Generational Wellness Campaigns
Sports Research Evolved Its Marketing into a Cultural Movement
Branded Social Impact Initiatives
Youth To The People Unveils the Community To The People Program
Corporate Inclusion Transformations
Walmart Leads Major Shift in Corporate Diversity Strategies
Canadian Non-Profit Organization-Supporting Campaigns
RONA Foundation Debuts Build from the Heart
Charitable App-Focused Initiatives
Slim Chickens Supports No Kid Hungry Through App Downloads
Philanthropic Point-Of-Sale Initiatives
Dutchie Launches 'Round Up the Change' for Cannabis Retail
Connection-Driven Apparel Lines
Cool To Connect Debuts Apparel Line That Spark Conversations
QSR-Backed Community Grants
Taco Bell Launches a New Scholarship Initative Amounting $28 Million
Philanthropic Media Initiatives
New to The Street Has Introduced For the Causes™
Diverse Empowerment Newsletters
The Beautiful Societies Delivers Uplifting, Informative Content
Youth-Targeted Finance Campaigns
Little Learners, Big Earners Teaches Money Basics to Gen Alpha
Music Venue-Led Food Drives
The 9:30 Club Addresses Hunger and Food Waste
Human Trafficking Awareness Campaigns
BODYBAR Pilates Runs the BODYBAR Does Good Campaign
Philanthropic Healthcare Initiatives
Toyota Motor North America Boasts the Way Forward Fund
QSR-Backed Scholarship Programs
The Live Más Foundation Celebrates 10 Years of Impact
Inclusive Wardrobe Staples
NORMFORM Champions Those Who Do Not Fit Societal Norms
Soccer Equipment Donation Programs
Subaru of America is Running the Gear for Good Program
Purpose-Led Emerging Brands Initiatives
7-Eleven Taps 27 Brands for Its 2026 Brands with Heart™
Athlete-Backed Charitable Events
Jonathan Osorio, CCCO, and Nando Partner for a Good Cause
Digital Fundraising Competitions
Headquarterz Launched the Community Cup
Ramadan Fundraising Campaigns
Food Banks Mississauga Hosts the Give 30 Fundraising Campaign
Young Innovator-Honoring Award Initiatives
TNL Mediagene Runs Its Becoming Aces Awards Ceremony
Celeb-Backed Hurricane Relief Initiatives
Nando’s Canada and Kardinal Offishall Partnered for Good
Disability Representation-Encouraging Grants
Getty Images Announces a $20,000 Grant Initiative
QSR-Branded Educational Scholarships
Taco Bell Foundation Announces Its Live Más Scholarship
Purpose-Driven Brand Contests
Publicity for Good is Supporting Goodness with Its Contest
Community-Driven Alzheimer's Fundraisers
Alzheimer Society of Toronto Hosts a Walk for Alzheimer's
Celeb Wellness Initiatives
The Jhenetics Initiative Brings Wellness to Frontline Firefighters