MoreYoga — London's largest and fastest growing yoga studio chain — has partnered with the charity Furnishing Futures to host special fundraising classes. As part of this initiative, 100% of proceeds from MoreYoga classes — such as Self Love Flow, Spring Awakening Flow, and March Into Strength — will go toward creating fully furnished, trauma-informed healing homes for women and children escaping domestic abuse.
The MoreYoga x Furnishing Futures partnership organizes dedicated events that combine gentle, energizing, and dynamic practices designed to welcome the spring season and support mental well-being. This serves to directly link the therapeutic benefits of yoga with the cause of helping survivors rebuild their lives.
Furnishing Futures works with partners such as Soho House, Patch, and Heal's to upcycle high quality furniture and reduce waste, so donors can feel confident that their contributions are being used efficiently and sustainably.
Image Credit: MoreYoga
What's Driving This Trend
- Trauma-informed Design
- Growing adoption of trauma-informed interior and program design that integrates sensory-safe materials, private transitional spaces, and therapeutic amenities tailored for survivors.
- Cause-driven Wellness Events
- An increase in branded wellness experiences where 100% or a significant portion of proceeds are routed to social causes, creating measurable links between participant well-being and philanthropic outcomes.
- Circular Furnishing Partnerships
- Collaborative upcycling networks between charities and design retailers that divert high-quality furniture from waste streams while provisioning furnished transitional homes.
Who This Affects Most
- Wellness Studios
- Boutique and chain studios expanding revenue models to include benefit-driven classes and partnerships that blend therapeutic programming with measurable social impact.
- Social Housing and Shelters
- Transitional housing providers incorporating trauma-informed amenities and branded donor-funded furnishings to enhance recovery environments for residents.
- Furniture Retail and Upcycling
- Retailers and design platforms leveraging circular supply chains and charitable collaborations to monetize refurbished inventory while supplying end-to-end furnished solutions for shelters.
