Gamifying aspects of everyday life is a relatively new concept in the gaming industry but the July 2018 gaming trends show that developers and studios are becoming more adept at making mundane activities interactive and compelling.
Attending nightclubs has been an entertaining experience for decades now but very few people may find it fun to actually run these nightclubs. This is the problem Rockstar chose to address in its latest update to Grand Theft Auto V. The new update to the game allows players to create a virtual nightclub within Grand Theft Auto Online and tasks players with building an exciting venue to attract the denizens that inhabit the virtual world.
Also featured on this list is a new and introspective take on the war genre of video game. Set in World War I, Adrian doesn't feature any combat or intense action. Instead, the game focuses on the stories and experiences soldiers carry. The point of the game is not to defeat an enemy or survive an attack, but instead, tasks players with capturing and understanding the humanity and despair involved in war.
Top 50 Game Trends in July
50
Gold-Awarding Gaming Apps
Players Have the Chance to Win Real Gold with Planet Gold Rush
49
Handmade Retro Arcade Consoles
Love Hulten's 'OriginX' is Styled After the Original Pong Cabinet
48
Nostalgic Next-Gen Consoles
The 'PlayStation V' Concept Draws Inspiration from Previous Consoles
47
HD Retro Gaming Consoles
The Polymega Console Plays All of Your Favorite Classic Games
46
Arcade Cabinet Console Holders
The PixelQuest Arcade Kit Works with the Nintendo Switch
45
Post-Apocalyptic Gaming Memorabilia
The Pip-Boy 2000 Construction Kit Contains Fallout 76 Replicas
44
AI-Integrated Console Concepts
This PS5 Concept Reacts and Remembers User Preferences
43
Plot-Based Chess Adventures
'Chessaria' is a Fantasy Game That Uses the Mechanics of Chess
42
Portable Console Power Banks
The Anker PowerCore 13400 Charges the Nintendo Switch and More
41
Pinball-Themed Arcade Bars
The Craftcade Pinball Bar Boasts Arcade Games and a unique Decor
40
Portable Gaming PC Desktops
The Lenovo Legion C530 Cube Can be Brought with You Anywhere
39
Voice-Controlled Indie Games
'One Hand Clapping' Requires Players to Sing or Hum Along to Play
38
Competitive Hacking Games
Hackermud Pits Players Against One Another in a Simulated Hack Off
37
AR Trading Monster Updates
A New Pokemon Go Update Allows for Friends Lists and Trading Pokemon
36
Sci-Fi Survival Horror Games
Signalis Blends the Supernatural into a Mysterious Sci-Fi Setting
35
Introspective War Games
Adrian is a World War One Game That Lacks Combat or Action
34
Meditative Wandering Games
'Shape of the World' Prioritizes Experience Over Action
33
Impressively Powerful Gaming Phones
The ASUS ROG Gaming Phone Packs an Impressive Processor
32
Choice-Filled Dungeon Games
Sir Questionnaire Lets Players Talk Their Way Out of Encounters
31
Improved VR Controllers
The ValveVR Knuckle Controllers Feature Ergonomic Designs and New Sensors
30
Chewing-Controlled Video Games
Tic Tac's Chew & Play Experience Uses Snapchat Lenses
29
Interactive Music Mobile Applications
Gismart's Apps Foster Creativity in Beginner Musicians
28
MOBA-Specific Gaming Laptops
The Asus Strix Hero II is for MOBA Players
27
Perspective-Warping Puzzle Games
'Perspectivo' is a Mind-Bending Puzzle App
26
Inclusive eSports Festivals
The GIRLGAMER eSports Festival Focuses on Inclusiveness in Gaming
25
3D-Printed eSports Chairs
IKEA, Unyq & Area Academy Created a Customizable Gaming Chair Design
24
Cat-Collecting VR Games
'Neko Atsume' VR Turns Up the Cuteness of the Original in a VR Landscape
23
Video Game Training Grounds
Fortnite Playground Helps Players Prepare for the Competitive Game
22
Internet Treasure Hunts
'Internet Caching' Hides Easter Eggs Around the Web
21
Store-Running Dungeon Exploreres
The Moonlighter Indie Game Has Players Exploring and Selling
20
Virtual Nightclub Building Games
Grand Theft Auto Online Lets Players Build a Virtual Nightclub
19
Hand-Drawn RPG Indie Games
Nepenthe Uses Unique Art to Bring Players into its World
18
Twisted Webcomic Games
'Rapture Rejects' is Based on 'Cyanide & Happiness'
17
eSports Business Degrees
Beck College is Now Offering an eSports Managment Degree
16
Gamified Wine Tasting Apps
WineGame Turns Bottles into a Blind Wine Tasting Experiences
15
Disney Family Gaming Contests
The Nintendo Switch Family Showdown Will Pit Families Against Others
14
Revamped Retro Arcade Games
Tetsuya Mizuguchi Updated Tetris to Be More Visually Engaging
13
Crypto-Based Gambling Sites
'Onlot' Rewards Players in Cryptocurrency
12
Human Body Puzzle Games
Homo Machina Turns the Human Body into a Puzzle with Fritz Khan's Artwork
11
HR Management Games
'From Ivan' is Essentially a Greeting Card Game in a Soviet Style Company
10
Popular Opinion-Gauging Quizzes
MajorityRules Isn't About Getting the Right Answer
9
Pride Month Streaming Initiatives
Twitch is Using Pride Month to Support LGBTQ Streamers
8
Family-Friend Sports Betting
The Versus App Lets People Make Sports Picks Without Betting
7
Pizza-Making Indie Games
'Good Pizza, Great Pizza' Encompasses Pizzeria Life in a Charming Way
6
VR-Integrated Arcades
Dave & Buster's VR is Finally Becoming a Reality Across the US and Canada
5
Super-Speed E-Sports Monitors
The MSI Oculux NGX251 is a Performance Monitor for Serious Gamers
4
Conservation Gaming Campaigns
Minecraft's Update Aquatic Helps Players Support Real Oceans
3
Interactive Anime Game Controllers
The Poke Ball Plus Controller Immerses Players in the Action
2
Procedural Space-Exploring Games
The Voyageur Game Features Unique Alien Cultures
1
Early Access Gaming Tests
Xbox's New 'Skip Ahead' Lets Users Test Potential Future Features
Related Ideas
Anti-Slop AI Pop-Ups
Anthropic Took Over a NYC Newsstand to Welcome Slowing Down & Thinking
Virtual Fashion Contests
Bratz and ZEPETO Launch a Four-Week Avatar Styling Challenge
Lighthearted Role-Playing Games
Fantasy Life I: The Girl who Steals Time Releases on May 21st
Game Subscription-Playable Titles
Rockstar Games' GTA: V is Officially Coming to Gamepass
Vibe Coding Campaigns
A No-Code Love Story by Fiverr Highlights the Need for Human Know-How
Interactive Fashion Horror Games
The Room by Gentle Monster Reimagines Brand Storytelling
AI-Powered Dating Simulators
The Game Game by Tinder Makes Meet-Cute Scenarios Less Intimidating
Shooter Game Console Releases
FragPunk Launches for Xbox and PlayStation on April 29
New Sci-Fi Game Seasons
Helldivers II Launched the 'Redacted Regiment' Warbond for Players
Ray-Tracing PS5 Pro Modes
CD Projekt Red Releases Cyberpunk 2077 PS5 Pro Update Today
Game-Themed Tactical Streetwear
Anti Social Social Club and Call of Duty Unveil Co-Branded Apparel
Mobile Battle-Royale Game Updates
Supercell is Updating its 'Squad Busters' Game with New Features
Spacefaring VR Adventure Games
'Star Wars: Beyond Victory' is Coming Soon to VR Headsets
Immersive Action-Adventure Games
'MindsEye' is an Upcoming Open-World Game from Seasoned Devs
Life-Simulating RPG Remakes
THQ's Gothic 1 Remake Features Expanded Quests And NPC Routines
AI-Driven Shoppable Catwalks
Topshop and THG Studios are Hosting a Next-Gen Fashion Experience
Inclusive Beauty Games
e.l.f Beauty's Glow Up! Experience Celebrates Self-Expression & Diversity
Interactive Motorsport-Inspired Gaming Experiences
EB Games Boasts Mario Kart World in Montreal
Interactive Game-Inspired Experiences
The 'Minecraft Experience: Villager Rescue' Comes to Canada
Browser Game Platforms
RetroGames Lets Users Play Classic Console Games Online Instantly
Fandom Culture Retail Experiences
EB Games x Vibrant Marketing Launch an 'EB Trends' Store Concept
Console VR Simulations
Microsoft Flight Simulator Expands VR Gameplay to PlayStation 5
Gamer-Targeted Donor Campaigns
Virtual Donors Turns In-Game Deaths into Real Registrations
American Football-Focused Venue Initiatives
Topgolf Ligns Itself with the American Football Season
Humanoid Robot Games
The Great Robot Olympics Reveals Both Promise and Prose in Ai Evolution
Cross-Industry Insight Networks
The Think Party Explores the Future of Socialization
Face-to-Face Game Consoles
Board Merges the Best Features of Board Games and Video Games
Guided Challenge Party Games
Tomy's Human Controller Game Involves a Connected Headset
GenAI Marketplaces
Arcade Turns Ideas into Purchasable Products with the Aid of GPT Image 1
Fashion Gaming App Collabs
Drest x Jimmy Choo Let Gamers Style Paris-Themed Wardrobe Icons
Game Developer-Targeting AI Tools
Ramen VR Debuts Telos for Its Existing Aura Platform
Virtual Fashion Studios
CostumePlay AI Lets You Try On Clothes Virtually And Explore Styles
Interactive Digital QSR Experiences
McDonald's Launches 'McDonaldland VR'
Immersive Gaming Lands
Minecraft World Brings the Game to Life in a Theme Park
Interdimensional Gaming Experiences
Alienware x Twitch Transform Grand Central Terminal
Immersive Superhero Attractions
Warner Bros. Gamifies Superman Storytelling with Gameplay
Detailed Online Car Databases
Sony Launched an Online Car Database for Gran Turismo 7
Text-Based Arena Platforms
Text Battle Lets Users Create Characters And Compete In Ranked Duels
AI-Powered Shoppable Runways
Topshop and THG Studios Hosted a Front Row AI Experience
Gamified Walking Experiences
Walkable Turns Everyday Walks Into Interactive Adventures
Interactive Fashion Games
Gucci La Famiglia Mystery Unfolds Turns the Collection into a Game
Digital Pet Collector Games
Find Tamagotchi Introduces Nostalgic IP to Gen Zalpha on Roblox
AI Game Builders
Vibe Game Studio Enables No-Code Game Creation With AI Assistance
AI-Powered Adventure Apps
The 'Globe Chaser' App Features Geocaching-Inspired Tours
Cinematic Video Game Spots
Droga5’s ‘Wake Up’ Campaign for Xbox Shows an Escape from the Everyday
Dating-Style Bar Discovery Platforms
Heineken® Debuts an Innovative Digital Platform — Bar Dating
Interactive Storytelling Platforms
Neverending Stories Lets Users Explore AI-Driven Adventures
Survival Strategy Mobile Games
Capcom is Bringing Resident Evil to Phones with 'Survival Unit'
K-Pop-Themed Game Events
BABYMONSTER Joins the PUBG Mobile Universe with a New Collaboration
Adult Social Clubs
Social Club 150 Offers In-Person Events to Connect Adults in Their 40s - 60s+
Impactful Gaming Experiences
Humanity Games Combines Retro Gameplay With Real-World Lessons
Interactive Game-Based Fitness Platforms
Ergatta & iFIT Join Forces to Make Workouts More Engaging
Roblox Popularity Trackers
Rotrends Shows What’s Popular on Roblox and Why
Mom-Focused Mobile Game Events
Avia Debuts a First-Of-Its-Kind Mom's Week in Solitaire Clash
Interactive Roleplay Tools
AI Role Play Generator Creates Custom Interactive Roleplay Sessions
AI-Centric Brand Campaigns
Openai Rolls Out ChatGPT’s First Major Brand Campaign
Offline Dating Experiences
Beyond Debuts Social Club Prioritizing In Person Connections
AI-Enhanced World Models
Runway Unveils GWM-1 World Model For Physical Simulation
Fantasy Improv Games
Dungeon Tryouts Blends RPG Adventure with Party Game Mechanics
Gaming Fandom Activations
LEGO® Code Break Arrives in San Diego with a Larger-Than-Life Vault
AI-Powered Virtual Worlds
Google's Project Genie Turns Text Prompts Into Traversable Worlds
Playful Transport Management Missions
Urban Games Transport Fever 3 Campaign Mode
Competitive Web3 Shooting Games
'Wilder World' was Announced at Gamescom 2025
Top-Down Action RPG Sequels
Grimlore Games Released Titan Quest 2 Nearly 20 Years After the First
Gaming Trivia Apps
Retro Game Trivia Offers Daily Retro Gaming Quizzes And Fun Facts
Social-Focused Childrens Games
Dragon Snacks Games' 'Solar Punk' Will Act as a Social Hub
Gamified Task Managers
28 Tasks Later Turns Task Management Into A Zombie Survival Game
Immersive Virtual Reality Concerts
IMMERSION VR Concert Film Brings Fans Virtually on Stage
Game Player Scan Programs
Sony Playerbase Personally Scans Fans into Playstation Games
Incentive-Based Athletic Challenges
Gains App Blends Sport, Social & Monetary Incentives
Game-Inspired Energy Drink Campaigns
Monster Energy Piggybacks on the New Call of Duty Release
3D Holographic Game Experiences
VividQ Launched a New Modern Warfare 2 3D Experience
Gamer Mealtime Campaigns
Telia's Dinner Assassin Helps to Get Teens to the Dinner Table
Interactive Party Games
Scano Games Lets Friends Play Real-Time Multiplayer Games On Their Phones
Template-Based Game Development
Poncle Opens Studios And Announces Warhammer Survivors
AI-Powered Game Campaigns
G2A.COM Unveils AI-Powered 'Best Gate 2 Play' Campaign
Interactive Collectible Games
The Make It Mini Mobile Game Engages Kidult Collectors
AI Game Art
AI Image Generation Helps Developers Create 2D, 3D, And 3D Models
Agency Vibe-Coding Platforms
Havas' 'Brand Insights AI' Is a Claude-Powered GEO Product
Wrestling-Themed Game Collaborations
WWE and Clash of Clans Announce an In-Game Partnership
Ancient Roman Strategy Games
Ubisoft Unveiled 'Anno 117: Pax Romana' at Summer Games Fest 2025
Community-Centered Rooftop Events
Heineken's Rooftop Revival Turned Building Tops into Social Hubs
Motion-Based Gaming Platforms
Bin Jumpin! Turns Real Body Movement Into Interactive Gameplay
Celebratory VR Promotions
Zero Latency VR is an Expert in Free-Roam Virtual Reality Entertainment
Gamified Destination Tourism
Connecticut Launches Rewards Platform for Local Exploration
Futuristic Taxi Drifting Games
Current Games Drops 'Taxi Chaos 2'
Global Product Launch Events
Uber Unveils a New Go-Get Exhibit Featuring Interactive Vignettes
Character Creation Platforms
Tavern of Tales Lets You Create And Share Custom Fantasy Heroes
Hybrid Casual Games
Gravity Launches Ragnarok Monster Kitchen Worldwide
AI Text Adventure Platforms
SoMeYa Unlimited Lets Users Create And Explore AI Text Adventures
Anniversary-Celebrating Game Modes
Ubisoft Released 'Realism Mode' for The Division's 10th Year
Streaming Series Video Games
The 'Thronglets' Game is Inspired by a Black Mirror Episode
Productivity Co-Working Games
On-Together: Virtual Co-Working Turns Focus Sessions to Shared Play
Gamified Travel Companions
Make Travel an Adventure With the CountryQuest Gamified Travel App
Open-World Aesthetic RPGs
Infinity Nikki is an Expansive Dress-Up Adventure RPG
Cybersecurity Simulation Games
Smart City Defender Lets Players Protect A City From Cyber Attacks
Immersive Nighttime Theme Parks
SeaWorld Combines Concerts, Drone Displays and Live Entertainment
Friend-Finding Virtual Hangouts
Strangely Matches Similar Personalities for Live Video Chats
Mobile Gamified Wellness
Urso Combines Mental Health Support With Interactive Space Adventure
Adaptive AI Personalities
The GPT-5.1 Update from Openai Introduces New Personality Modes
Gamified Productivity Platforms
Leveling AI Turns Goal Setting Into AI Missions With XP Rewards
Card Game-Themed Suites
The UNO Social Club in Las Vegas Elevates Game Nights for Kidults
Real-World Adventure Games
Scratch Earth Turns Exploration Into a Fun and Competitive Game
Gamified Walking Apps
Lawa Gets Players Moving by Turning Real-World Steps into In-Game Power
Interactive Knowledge Plays
TriviaBlaze Offers Engaging Quizzes To Test Knowledge in Categories
Interactive Geography Games
City Quiz Fun Tests Your Global Knowledge With Timed Challenges
Paranormal Mapping Platforms
Ghost Town Lets You Track and Share Paranormal Events Worldwide
Gamified Fitness Platforms
uRace Motivates Athletes With Gamified Challenges & Global Competition
New Customization Updates
On-Together Adds Facial Hair Styles
Virtual City Explorers
Citywalki Offers Immersive Virtual Experiences In Over 140 Cities
Gamified Geography Applications
'Geoguessr' Challenges Players' Knowledge of the World
Anniversary-Celebrating Game Updates
BattleBit Remastered Announced its First Major Update
Narrative Retro Revivals
Truxton Extreme Adds Comic Storytelling to a Classic Arcade Game
Rhythm Game-Focused Studios
RedOctane Games Launched with a Specialty for Rhythm Games
Music-Driven Coming-Of-Age Games
Beethoven and Dinosaur’s Mixtape Releases This Upcoming May
Racing Strategy Games
Escape Road Combines Racing Thrills With Mental Challenge On Mobile
Mobile Player-Versus-Player Games
Nice Gang Updated Eighth Era with a New Competitive PVP Mode
Cultural Trivia Games
Culture King Turns Cultural Knowledge Into Fast-Paced Competition
Event-Centric Camping Experiences
Huttopia Hosts World Cup Viewing and Activities at Its Campsites
Iconic Title Game Bundles
Humble Announced the 'Play the Legends' Bundle
AI-Driven Gaming Platforms
GamerBoom Has Released Version 1.3 of Its Desktop Client
Gamified Wellness Platforms
HealthGame Turns Healthy Habits Into Fun, Interactive Daily Challenges
Virtual Skill Simulators
WiseWorld Uses AI To Assess Soft Skills Through Gamified Simulation
Fake Video Gaming Essays
Super Eyepatch Wolf Explores Imaginary Gaming Worlds
Media Management Simulators
The Hamburg Times Lets You Build, Publish, And Scale A Newspaper
Technology Resource Hubs
Techy War Provides Tutorials, Reviews, And Insights On Technology
Community-Focused Football Games
'Maximum Football' is a New Live-Service Sports Title for Fans
Rhythm-Based Roguelite Releases
Ratata Arts' Ratatan Launches Globally On July 16
Nightlife Insight Tools
Up 2 Tonight Shows Real-Time Crowd Info To Help Plan Your Night Out
Music-Focused Game Collaborations
Fortnite Teams Up with Daft Punk for a New In-Game Collaboration
Social Gaming Networks
Playwrk Connects Professionals Through Curated Gaming Experiences
Immersive Genre-Bending Indie Games
Raiders of Blackveil Combines Multiple Gameplay Styles in One
Three-Dimensional Survival Worlds
Klei Entertainment Unveiled Don’t Starve Elsewhere
Interactive Party Games
'Roved' Makes Group Drinking Games Easy, Fun, And Instantly Social
Gamified Book Trackers
NovelQuest Tracks Reading Progress With Social And Gamified Features
Gamified Developer Engagement
Boost GitHub Activity with GitQuest’s Commit & Conquer
Period-Spanning Game Worlds
Ryu Ga Gotoku Studio Revealed the Stranger Than Heaven Game
Playable Perspective Mechanics
Lost Lake Games Announces Vaunted With Perspective-Based Story
Word Game Apps
Describe The Word Uses AI Guessing To Power Fast-Paced Gameplay
Real-Time Trivia Games
Trivia Duel Turns Real-Time Knowledge Battles Into Competitive Leaderboards