When a billboard is boring, it’s a brutal waste of money; a unique billboard, however, is positively compelling. Consider these clever marketing ploys that use the giant canvas a billboard provides to maximum advertising advantage. Wimbledon and McDonald’s each use nature to fuel their respective billboards, while Belvedere and Secret Diary of a Call Girl employ racy models to get their message across.
Whether they shock or inspire, one thing’s for sure about these unique billboards: They’re noticed.
Stats for 41 Unique Billboards That Push the Advertising Envelope
Trending: Older & Buzzing
Research: 154,787 clicks in 402 w
Interest: 8 minutes
Concept: 41 Unique Billboards That Push The Advertising Envelope
Related: 137 examples / 105 photos
Segment: Neutral, 18-35
Comparison Set: 50 similar articles, including: creative billboards, awesome outdoor ads, and wind-sensitive billboards.
41 Unique Billboards That Push the Advertising Envelope
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41 Unique Billboards That Push The Advertising Envelope
By: Marissa Brassfield - Published: Sep 7, 2008