From Infant Astronaut Auto Ads to Tattooed Baby Ads

By: Tana Makmanee - Published: Feb 11, 2013
With the on-going challenge for advertisers to find the right form of marketing that will catch the attention of consumers, using children as a marketing tool has become quite the popular choice, and these adorable baby ads are a great example of how companies are using the innocence of children to reach their targeted market.

Infants have a way of instantly connecting with people, whether it be their adorable size or squishy faces, people will often take the time to see what a commercial or advertisement is if there are children in it. Companies are taking advantage of people's interest in babies by using them as a way to market their products. Babies have been used to advertise everything from tax advice to automobiles, and their innocent nature serves to create a profound impact upon viewers. Stats for 26 Adorable Baby Ads Trending: Older & Buzzing
Research: 22,191 clicks in 171 w
Interest: 1.7 minutes
Concept: Baby Ads
Related: 148 examples / 114 photos
Segment: Females, 18-55
Comparison Set: 54 similar articles, including: controversial infant occupations, tattooed baby ads, and imaginative baby ads.