Dronevertising

Brands utilize the technology for enhanced interactive marketing approaches

Implications - As consumers become accustomed to traditional marketing techniques, brands are beginning to incorporate drone technology for a more interactive experience. The rise of drone-based advertising appeals to consumers through interactivity, while allowing brands to expand boundaries with respect to where marketing can take place.
SCORE: 5.9
This Year and Mild Top 6 Examples: 3,567 Total Clicks Jul 14 - Jul 16
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Consumer Insight Topics: TechMarketingGadgetsRobotsBillboards
Bird-Shaped Sunscreen Dispensers - This Remote-Controlled Robotic Bird Provides Nivea Sun Protection
SCORE: 6.6
This Year and Warm 691 Clicks Pub: Jul 9, 16
Bird-Shaped Sunscreen Dispensers
This Remote-Controlled Robotic Bird Provides Nivea Sun Protection
‘Care from the Air’ introduces an unconventional and unexpected way for people at the beach to receive Nivea sun protection. A remote-controlled robotic seagull drone was flown across... [More]
Cider Delivery Drones - This Cider Producer is Designing a Drone That is Shaped Like a Flying Pig
SCORE: 6.1
Warm 489 Clicks Pub: Nov 5, 15
Cider Delivery Drones
This Cider Producer is Designing a Drone That is Shaped Like a Flying Pig
The British cider producer ‘Orchard Pig’ is designing a delivery drone that is shaped like a flying pig. As drone technology becomes more accessible, many brands are looking for ways to... [More]
Flower Delivery Drones - This Flower Marketing Stunt Involves a Romantic UAV
SCORE: 4.6
Mild 621 Clicks Pub: Feb 17, 15
Flower Delivery Drones
This Flower Marketing Stunt Involves a Romantic UAV
In order to help people spread the love on Valentine’s Day, this romantic flower marketing stunt was set up by Funnyhowflowersdothat.co.uk. Just as there have been drones used to carry... [More]
Aerial Dronevertising - Wokker's Ad-Carrying Drones Takes Aerial Advertising to New Heights
SCORE: 4.1
Mild 849 Clicks Pub: Jul 28, 14
Aerial Dronevertising
Wokker's Ad-Carrying Drones Takes Aerial Advertising to New Heights
It’s not uncommon to have to crane your head skywards to see some advertisements that are posted way up high, or occasionally see a plane making use of aerial advertising, but Wokker’s &#... [More]
Friendly Drone Campaigns - Kirin's Beer Commercial Shows How You Can Meet a Bird-Shaped Drone
SCORE: 4
Untested 790 Clicks Pub: Sep 30, 14
Friendly Drone Campaigns
Kirin's Beer Commercial Shows How You Can Meet a Bird-Shaped Drone
This beer commercial for Kirin’s Off White features a variety of bird-shaped drones flying throughout Japan, which is tied to an actual campaign where you can have one of the pidgeon drones... [More]
Drone-Mounted Billboards - Skye Aero Wants To Use Drone Billboards to Revolutionize Advertising
SCORE: 4.2
This Year and Untested 127 Clicks Pub: Mar 26, 16
Drone-Mounted Billboards
Skye Aero Wants To Use Drone Billboards to Revolutionize Advertising
A Swiss firm by the name of Skye Aero is bidding to completely revolutionize advertising by making use of drone billboards. The company’s vision involves building massive 10-foot helium... [More]