Auto Consumption

Auto brands and retailers branch out to offer other forms of consumption

Implications - A method of sweetening the deal when it comes to purchase, many auto brands and dealerships are offering consumer access to swanky services unrelated to the automotive sector. In a time ripe for change within the industry, maintaining consumer enjoyment and satisfaction beyond the product itself is essential. Ultimately, this progression is not about simply creating a luxury experience, but a comprehensive culture and, with it, a lasting brand loyalty.
SCORE: 4.2
Mild Top 6 Examples: 10,208 Total Clicks Mar 15 - Mar 16
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Consumer Insight Topics: MarketingAutosInteractive
Gourmet Dealership Cafes - This Cafe is Located Inside the Big Two Toyota Dealership
SCORE: 5.2
Warm 966 Clicks Pub: Mar 8, 16
Gourmet Dealership Cafes
This Cafe is Located Inside the Big Two Toyota Dealership
In an effort to keep customers happy while they wait for their car to be serviced, Big Two Toyota has added a built-in cafe to its dealership. With consumers looking for more than just low prices... [More]
Car Dealership Spas - The Mercedes-Benz Burlington Location Boasts a Spa and Cafe
SCORE: 4.9
Warm 5,961 Clicks Pub: Mar 5, 15
Car Dealership Spas
The Mercedes-Benz Burlington Location Boasts a Spa and Cafe
The Mercedes-Benz Burlington Dealership in Ontario, Canada, is revolutionizing the car shopping experience. The first dealership in the world to offer an on-site salon and spa, Mercedes-Benz... [More]
Auto Showroom Lounges - Club Aston in Los Angeles Serves Up Martinis to Customers
SCORE: 3.7
Mild 1,969 Clicks Pub: May 6, 15
Auto Showroom Lounges
Club Aston in Los Angeles Serves Up Martinis to Customers
Club Aston is a lounge-inspired space located within Los Angeles’ Galpin Motors dealership. Channeling the exclusivity of the Aston Martin brand, Club Aston is a circular room with a series of... [More]
Inclusive Car Showrooms - This New Vauxhall Showroom Features a Cafe and Kids' Gaming Section
SCORE: 3.1
Mild 647 Clicks Pub: Mar 28, 16
Inclusive Car Showrooms
This New Vauxhall Showroom Features a Cafe and Kids' Gaming Section
JCT600, a franchise motor company based in the UK, is all set to construct a brand new Vauxhall car showroom in the city of Bradford. In addition to helping prospective auto buyers enjoy the best... [More]
Culinary Car Owner Perks - Lincoln Black Label Offers Access to an Exclusive Membership Club
SCORE: 4.4
Mild 147 Clicks Pub: Mar 15, 16
Culinary Car Owner Perks
Lincoln Black Label Offers Access to an Exclusive Membership Club
Those who purchase a Lincoln Black Label vehicle are in for a treat with access to an exclusive membership club. The exclusive membership offers access to a series of perks, but one of the most... [More]
Dealership Spa Services - This Hyundai Dealership Offers Free Massages and Manicures
SCORE: 2.2
Untested 518 Clicks Pub: Mar 8, 16
Dealership Spa Services
This Hyundai Dealership Offers Free Massages and Manicures
A Hyundai dealership Hicksville, New York, offers special after-sale perks that keep customers coming back time and time again. Instead of simply lowering its prices, Advantage Hyundai has developed... [More]
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