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Top 40 Sports Trends in May

From Co-Branded Video Series to Connected Athletic Jump Ropes

— June 3, 2020 — Lifestyle
The May 2020 sports trends explore many ways where fans and athletes are able to still enjoy sports from the safety of their homes due to the COVID-19 outbreak. Brands are creating ways where people can maintain and improve their physical health from a safe distance in their own space.

One of the standout sports trends this month is ESPN's documentary series 'The Last Dance.' It follows Michael Jordan's years with the Chicago Bulls and the challenges he faced on his journey to the many championships. Another great sports trend this month is by TANGRAM and its smart jump rope. It offers consumers a more controlled training process with its app tracking timing, jumps, calories burned, and more.
9.2
Score
Popularity
Activity
Freshness
40
Cotton Twill Sports Caps
Cotton Twill Sports Caps
Nike's Court Heritage 86 Cap is Made with Breathability in Mind
<
39
Hard Seltzer-Supported Hockey Pregames
Hard Seltzer-Supported Hockey Pregames
The Truly Hard Seltzer NHL PreGame Ran on January 1st, 2020
<
38
Inclusive Child Sports Campaigns
Inclusive Child Sports Campaigns
The Special Olympics Debuted the The All Dreams Are Equal Ad
<
37
Data-Powered Interactive Sports Viewing
Data-Powered Interactive Sports Viewing
The NHL Collaborated with Disney Streaming on a Video Tool
<
36
Basketball Team-Honoring Shoes
Basketball Team-Honoring Shoes
Nike's Latest Air Flight Legacy Celebrate the NBA LA Lakers
<
35
Weather-Ready Weatherized Sneakers
Weather-Ready Weatherized Sneakers
atmos and ASICS Join on the Versatile GEL-Venture 6 GTX Shoe
<
34
Heatmap-Inspired Tonal Runners
Heatmap-Inspired Tonal Runners
adidas' ZX 2K 4D Boast a New Tonal Update that Has a Gradient Look
<
33
Dramatic Themed Branded Shoes
Dramatic Themed Branded Shoes
adidas' Samba OG Model is Complete in an Updated Branding Detail
<
32
AI-Integrated Sports Broadcasts
AI-Integrated Sports Broadcasts
The NBA and Microsoft Will Collaborate on AI-Powered Game Viewing
<
31
Virtual Draft Charitable Campaigns
Virtual Draft Charitable Campaigns
Bud Light Asks NFL Draft Viewers to Boo the NFL Commissioner
<
30
Doodle-Themed High-Cut Sneakers
Doodle-Themed High-Cut Sneakers
Nike Launches a Pair of Blazer Mid Vintage '77 in Red Sketch
<
29
Playfully Bright Sneaker Colorways
Playfully Bright Sneaker Colorways
ASICS' Novablast Model Surfaces in an Orange Pop Colorway
<
28
Vibrant Comfort-Centric Sneakers
Vibrant Comfort-Centric Sneakers
Nike's Air Max 270 React SE Comes in an Oracle Aqua Colorway
<
27
Inspirational At-Home Exercise Apps
Inspirational At-Home Exercise Apps
The Tone It Up App is Motivational and Community-Centric
<
26
Co-Branded Video Series Launches
Co-Branded Video Series Launches
ESPN's Enlisted Multiple Sponsors for Its 'The Last Dance'
<
25
Tech-Centric Comfortable Activewear
Tech-Centric Comfortable Activewear
Descente ALLTERRAIN's FUSIONKNIT Capsule Explores Movement
<
24
Teen-Focused Online Yoga Classes
Teen-Focused Online Yoga Classes
Afterglow's Glow Girl Program Was Created to Empower Young Women
<
23
Preppy Sportswear Collaborations
Preppy Sportswear Collaborations
Extra Butter and adidas Join Forces on the Cableknit Collection
<
22
Shoebox-Inspired Bold Bags
Shoebox-Inspired Bold Bags
Nike's New Rectangular Bag References Its Iconic Shoebox
<
21
Protective Athletic Eyewear Accessories
Protective Athletic Eyewear Accessories
The Alba Optical Clip Offers an Alternative to Contacts
<
20
Soccer Themed AR Campaigns
Soccer Themed AR Campaigns
Lavazza Launched an Arsenal-Themed AR Experience for Soccer Fans
<
19
Handcrafted Timber Skateboards
Handcrafted Timber Skateboards
These Rustek Skateboards Have an Artistic Design
<
18
Artful Jiu-Jitsu Apparel
Artful Jiu-Jitsu Apparel
Hyperfly Taps Jasper Wong on a Collection Made with POW! WOW!
<
17
Travel-Friendly Fishing Poles
Travel-Friendly Fishing Poles
The Tenkara Rod Co. 'The Beartooth' Has a Lightweight, Mini Design
<
16
Practical Synthetic Running Shoes
Practical Synthetic Running Shoes
adidas' 4D Run 1.0 Sneakers Arrive in Two New Classic Colorways
<
15
Modern Tech Knit Runners
Modern Tech Knit Runners
Nike Honors Blue Ribbon Sports with a New React Infinity Run Shoe
<
14
Streetwear Resistance Bands
Streetwear Resistance Bands
Sporty & Rich are Releasing a Set of Colorful Resistance Bands
<
13
Gamer Exclusive Footwear Drops
Gamer Exclusive Footwear Drops
Players Can Unlock Nike Offerings Through MyPLAYER Nation
<
12
Trail-Ready Tech Sneakers
Trail-Ready Tech Sneakers
New Balance Unveils the MS850T in Three New Colorway Designs for SS20
<
11
Translucent Tennis Pavilions
Translucent Tennis Pavilions
Lemoal Lemoal Architectes Builds a Half-Timbered Pavilion
<
10
Retro-Inspired Running Sneakers
Retro-Inspired Running Sneakers
LI-NING Introduces the Performance-Packed Furious Ruder Ace 1.5
<
9
Branded Online Yoga Challenges
Branded Online Yoga Challenges
Nike Partnered with Little Thunder for a 7 Day Yoga Challenge
<
8
Leg Stretch-Deepening Devices
Leg Stretch-Deepening Devices
The 'CalfPRO' Calf Stretching Device Prevents Pain and Problems
<
7
Striking Red-Accented Sandals
Striking Red-Accented Sandals
Nike's Air Max 90 Slides Arrive in a Vibrant Chile Red Colorway
<
6
Athletic Face-Toning Tools
Athletic Face-Toning Tools
The 'Jawzrsize' Activates All 57 Muscles in the Face When Used
<
5
Virtual Running Sports Equipment
Virtual Running Sports Equipment
The 'MoonRun' Cardio Trainer Immerses Users in Simulations
<
4
Connected Athletic Jump Ropes
Connected Athletic Jump Ropes
The TANGRAM Smart Jump Rope Rookie Tracks Training
<
3
Doorway Fitness Trainers
Doorway Fitness Trainers
The Body Power PL2000 Allows for Effective Workouts from Home
<
2
Fashion Brand Workout Weights
Fashion Brand Workout Weights
The Louis Vuitton Dumbbells are Paired with Monogram Eclipse Canvas
<
1
Anti-Fatigue Workout Mats
Anti-Fatigue Workout Mats
The SmithShaper Squat Mat is Made with Nitrile Rubber
<