The Truly Hard Seltzer® NHL® PreGame took place at the Cotton Bowl® Plaza and The State Fair of Texas Midway. The official fan festival was rich in various attractions and hockey interactivities that celebrated the sport and showed attendees a good time.
The highlight of the Truly Hard Seltzer® NHL® PreGame was "an appearance by the most revered trophy in all of sports - the Stanley Cup®." Dedicated fans were able to take photos with it throughout designated timeslots in the day. Moreover, Truly was set on delivering "a fully immersive experience to the NHL Winter Classic with a massive custom bubble hockey tent" where attendees had the opportunity to play, receive photographs from hockey legends, and enjoy Truly Hard Seltzer®.
Image Credit: NHL