42 Marvelous Minimalist Packages

From Neon Beverage Cans to Modular Manicure Branding

— October 30, 2011 — Marketing
To successfully get a message across to customers, it is not always necessary to have an exuberant packaging design, as these marvelous minimalist packages show. Simplicity is a useful way to sell a brand, as it's easier for consumers to remember and identify the product. In a world over-saturated with consumerism, plainness is an assertive movement.

More and more companies are switching their logos and container designs for a more clean and straightforward look. This marketing move is because businesses are looking to lower their costs and find ways to be more eco-friendly. Materials like carton and 100% recycled paper are popular because of the organic look and cheap price.

Additionally, most consumers find simple and clean wrappers and packages more attractive, as the products convey a more fresh and genuine identity. These marvelous minimalist packages show you don't always have to be over the top to stand out.
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42
Custom Book Covers
Custom Book Covers
Thatcher Wine Designs Modern and Minimalist Jackets for Novels
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41
Ice Cold Packaging
Ice Cold Packaging
Arctic Beer Gets a Modern Makeover by Tank that Reflects Its Icy Nature
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40
Bare-Bones Chocolate Branding
Bare-Bones Chocolate Branding
Kyla Tom Packages Sweets in the Most Minimalist Manner Possible
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39
Bold Bee Packaging
Bold Bee Packaging
Denniston Apiary Honey is Flowery and Enticing
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38
Neon Beverage Cans
Neon Beverage Cans
The Zoda Energy Drink Boasts an Electrifying Package Design
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37
Animated Beverage Branding
Animated Beverage Branding
Lipton Packaging by Cesar Evangelista Features Chaotic Cartooning
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36
Minimalist Repackaged Sodas
Minimalist Repackaged Sodas
Turner Duckworth Gives Diet Coke a New Look
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35
Color-Coded Packaging
Color-Coded Packaging
Keller Maurer Design Provides a Pallet of Color for Schloss Hohenkammer
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34
Minimalist Milk Product Packaging
Minimalist Milk Product Packaging
Adir Dairy Serves Goods With Simple and Effective Branding
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33
Rad Retro Packaging
Rad Retro Packaging
Sam Kittinger Creates Simplistic Designs for Popular Board Games
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32
Modest Organic Merchandizing
Modest Organic Merchandizing
Soy Packaging Appeals to Those Who Value Health
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31
Palatable Lime Green Packaging
Palatable Lime Green Packaging
Tacie's Kitchen Branding Exudes a Citrus, Savory Appeal
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30
Minimalist Bonbon Bars
Minimalist Bonbon Bars
St Gallen Chocolate Packaging Keeps it Sweet and Simple
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29
Unpretentious Paper Packaging
Unpretentious Paper Packaging
The CuldeSack El Poaig Olive Oil Looks Decievingly Simple
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28
Illuminating Typography Books
Illuminating Typography Books
'Cultural Connectives' Links Arabic and Latin Languages
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27
Drug-Inspired Soft Drinks
Drug-Inspired Soft Drinks
Loren Kulesus' Pain-Relieving Energy Drink Packaging
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26
Elegant Minimalist Packaging
Elegant Minimalist Packaging
Marc Atlan Creates Design for White Wood Candles
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25
Eco Minimalist Shoeboxes
Eco Minimalist Shoeboxes
The Clever Little Bag from Puma is Captain Planet-Approved
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24
Experimental Egg Cartons
Experimental Egg Cartons
Eva Valicsek Makes Conventional Containers 'Eggciting'
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23
Minimalist Brewing Design
Minimalist Brewing Design
Seattle's Best Coffee Design Cleans Up Their Look
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22
Minimalist Baking Branding
Minimalist Baking Branding
Hyperakt Creates a Solid Brand Identity for Sullivan Street Bakery
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21
Heritage-Inspired Wine Labels
Heritage-Inspired Wine Labels
Manaresi Winery Packaging Channels the Family's Past
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20
Vibrant Eco-Friendly Workbooks
Vibrant Eco-Friendly Workbooks
The Ecosystem Notebooks House 100% Recycled Paper
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19
Pint-Sized Branding
Pint-Sized Branding
The TVN Channel Campaign Puts Famous Logos on the Short List
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18
Repurposed Grease Packaging
Repurposed Grease Packaging
Further Products Attains Simplistic Branding from Aesthetic Movement
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17
Unbranded Cigarette Packaging
Unbranded Cigarette Packaging
The 'Rethink' Packaging from Build Follows Minimalist Aesthetics
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16
Minimalist To-The-Point Branding
Minimalist To-The-Point Branding
The All About Tea Labels are Clean and Simple
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15
Modular Manicure Branding
Modular Manicure Branding
S.he Stylezone Packaging Makes Your Compact Cosmetics Kit
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14
Minimalist Beer Bottles
Minimalist Beer Bottles
The Heineken Icone Pure Packaging Keeps it Simple with White
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13
Pretty Pink Packaging
Pretty Pink Packaging
The Zen Tea Package Design by Konrad Sybilski is Soft and Calming
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12
Smiley Soda Logos
Smiley Soda Logos
Pepsi's Emotion-Based Branding
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11
Symbolic Extract Branding
Symbolic Extract Branding
Greek Extra Virgin Olive Oil Packaging is Simple and Scrupulous
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10
Dark Beer Branding
Dark Beer Branding
The Tomat Design ‘JC' Lager is Inspired by the Sea and Strong Flavo
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9
Delectable Brew Branding
Delectable Brew Branding
Plain T Packaging Reserves All the Frills for the Tea's Flavor
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8
Delicious Skincare Designs
Delicious Skincare Designs
The Ayelet Naturals Line is Scrumptiously Fresh and Organic
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7
Simplistic Fruit Packaging
Simplistic Fruit Packaging
Atipus Creates a Beautiful Brand Identity for Fruita Blanch
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6
Minimalist Packaging
Minimalist Packaging
'Milk' by Darren Custance Keeps Things Simple
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5
Cute Simple Packaging
Cute Simple Packaging
Gail's Bakery Package Design is Minimalist and Sweet
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4
Minimalist Brand Makeovers
Minimalist Brand Makeovers
A2591 Simplifies Product Logos
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3
Understated Dessert Branding
Understated Dessert Branding
Solo Ice Cream Packaging Saves the Frills for the Treats' Flavoring
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2
Simplified Product Packaging (UPDATE)
Simplified Product Packaging (UPDATE)
Antrepo Design Industry Designs Minimalist Labels
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1
Evolutionary Logo Diagrams
Evolutionary Logo Diagrams
Stock Logos Predicts How Companies will Look Over Time
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