To help consumers who are devoted to their health and well-being meet the strict needs of the ketogenic diet, food and beverage brands are releasing a range of helpful high-fat, low-carb keto diet products.
Over the past few years, numerous celebrities have endorsed the ketogenic diet and as of 2018, the keto diet was the most-Googled diet of the year. Following the rigid requirements of the science-based diet is designed to put the body into a state of ketosis, where it burns stored fat for fuel. Those who are following the ketogenic diet report everything from accelerated weight loss to an increase mental clarity and fortified gut health.
Although one of the pitfalls of the keto diet is extremely restrictive nature, there are now sauces, keto-friendly ice creams, instant drink mixes, fat-focused snack bars and various supplements to support one's journey.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
