Entertainment executives will find much insight in the July 2015 media innovations, as it includes ideas in film, television and music. However, businesses interested in how to entertain consumers more broadly -- from speedy podcast platforms to the latest fashion editorials -- can also gain further insight in print and online mediums.
While some might say print media is dying, fashion editorials found in the likes of Vogue and other publications continue to be prevalent in July 2015 media. For the summer months, there is a focus on beach-themed spreads and breezy 1970s attire. Of course, many celebrities that are known for their TV, movie and music work often star in such photoshoots.
On the other hand, companies continue to try to reach young people in convenient mediums like podcasts, article reading apps and livestreamed online video.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
