Category
Lifestyle
Assisted Choices
Trend cluster
Category
Workplace
Workouts
Office exercise becomes efficient with desk-ready gym equipment.
4.2
Trend score
Trend
What is the Workplace Workouts trend?
Workplace Workouts: Although there has been an increasing emphasis on health and fitness over the last few years, there has also been a countering emphasis on longer work hours, leaving people little time to hit the gym. Alleviating this problem are office-based exercise innovations that allow consumers to actually work out at their desks. Such efficiency- and health-promoting devices are still new, but their benefits are not hard to digest: workers are getting their work done while at the same time increasing their energy and reducing their health risks.
Trend themes
Themes within the Workplace Workouts trend
Three behaviours holding the trend together01
Office-based exercise equipment
As the emphasis on health and fitness grows, office-based exercise equipment innovations that allow consumers to work out at their desks are becoming popular.
02
Efficiency-promoting devices
Efficiency-promoting devices that increase energy and reduce health risks, such as motorized office desks and executive exercise seating, are gaining popularity and are likely to be in demand.
03
Standing desks
Health benefits offered by standing desks are becoming more recognized, leading to a potential for wider adoption and future innovations in this field.
Industry implications
What the Workplace Workouts trend means for industry
Where the trend changes the playbookFor
Office furniture industry
The office furniture industry could leverage innovation opportunities by creating gym-inspired work stations and promoting healthier work positions through ergonomic-friendly desks and chairs.
For
Fitness equipment industry
Efficiency-promoting devices and office-based exercise equipment innovations can open up new markets and revenue streams for the fitness equipment industry.
For
Education industry
Standing chairs, which help burn off excess energy and provide long-term health benefits, could become a new addition for classrooms and schools within the education industry.
Trend signals
Trend signals for Workplace Workouts
Trend score 4.2 out of 10, from popularity 78%, activity 40%, freshness 8%.
Popularity78%
Activity40%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Workplace Workouts trend
5 featured examples from Dec 4, 2010 to Sep 19, 2011CategoryTech
Office-Ready Exercise Equipment
The FitDesk Lets You Surf While You You Work Out
The fitness industry has the opportunity to create more products that target office workers who want to incorporate exercise into their daily routine, but don't have the time.
CategoryArt & Design
Motorized Office Desks
The Herman Miller Envelop Desk Promotes Healthier Work Positions
Disruptive innovation opportunity: Create innovative ergonomic furniture solutions, including motorized office desks, to cater to the growing demand for healthier work environment…
CategoryLifestyle
Upright Workstations
Standing Desks Have Become the Newest, Healthiest Office Alternative
The demand for standing desks creates opportunities for the office furniture industry to innovate with new ergonomic designs.
CategoryBusiness
Executive Exercise Seating
GymyGym is a Fitness Chair Created for the American Workforce
Disruptive innovation opportunity in the fitness equipment industry by developing exercise chairs and other innovative products that combine physical activity with daily tasks.
CategoryUnique
Gym-Inspired Work Stations
The Elliptical Work Desk Lets You Tone While You Type
Potential for disruption in the office furniture industry through the integration of fitness equipment into workstations.
