Working Sustenance

Brands create snack lines targeting business professionals

Implications - Health-oriented consumers look for more targeted snack options designed to appeal to busy professionals. As such, brands are curating customizable snack options, delivery services and in-office services that allow consumers to think less about remaining full, focus more on their day-to-day work requirements. This new form of snacking will allow these professionals the freedom to eat healthy snacks and meals – simultaneously providing brands with a new outlet for curated product development.

Workshop Question - What part of your consumers' life are you not catering enough to? How can you resolve this?
SCORE 8.4
Popularity
Activity
Freshness
Megatrends
Patterns
41,894 Total Clicks
Aug 17 - Jul 18
This Year and Hot
MarketingBusinessLifestyleFoodHealth
Featured Examples
Smart Office Fridges - These Byte Foods Smart Fridges Offer a Healthy and Local Food Selection
SCORE 8.6
This Year and V. Hot 1,421 Clicks Pub: Apr 17, 18
Smart Office Fridges
These Byte Foods Smart Fridges Offer a Healthy and Local Food Selection
Byte Foods is a company offering healthy meal options for on-the-go enjoyment. Following its original vending machine format, the brand recently rolled out larger scale smart fridges for its... [More]
Customizable Office Snack Deliveries - Snackwize Offers Healthy Workplace Snacks in 3 Easy Steps
SCORE 8.4
This Year and Hot 1,104 Clicks Pub: Apr 17, 18
Customizable Office Snack Deliveries
Snackwize Offers Healthy Workplace Snacks in 3 Easy Steps
Snackwize is an Australia-based subscription service offering office snack deliveries that are both healthy and delicious. Addressing adults’ desire for healthier workplace snacks that are... [More]
Health Work Snack Boxes - Officebites Offers a Subscription to Help You With Snacking at Work
SCORE 7.3
Warm 3,880 Clicks Pub: Aug 1, 17
Health Work Snack Boxes
Officebites Offers a Subscription to Help You With Snacking at Work
If you struggle to stay healthy when snacking at work, this subscription box could be worth looking into. Focusing specifically on health and wellness in the corporate world, startup Officebites... [More]
Office Snack Delivery Services - Desk Nibbles Makes It Easy for Companies to Order Food for Everyone
SCORE 6.9
This Year and Warm 271 Clicks Pub: May 23, 18
Office Snack Delivery Services
Desk Nibbles Makes It Easy for Companies to Order Food for Everyone
It can be a struggle for office managers and others in charge of purchasing food and drinks for employees to get something for everyone to enjoy, however with Desk Nibbles, the whole process is... [More]
Quantcast