Category
Tech
Delegated Interfaces
Trend cluster
Category
Widespread
Connectivity
Network connections expand to accommodate growing needs.
2.3
Trend score
Trend
What is the Widespread Connectivity trend?
Widespread Connectivity: As smart cities grow and require enhanced connectivity, network providers are expanding connections to be more robust and versatile. This push towards enhanced network connections readies both dense and remote areas for technological integration and future technologies, and speaks to the value and importance consumers place on connectivity.
Trend themes
Themes within the Widespread Connectivity trend
Three behaviours holding the trend together01
Enhanced Network Connections
Companies are expanding connections for technological integration, which presents opportunities to develop further innovation such as smart cities and future technology integration
02
Internet for Developing Nations
Google's Project Loon and fleet of satellites presents disruptive innovation opportunities to bring individuals in developing nations online to help accelerate the development of their communities.
03
Smart Street Lighting
The Smartpole Streetlights, which serve as cellular hubs to boost LTE reception, presents opportunities for more innovative and efficient lighting solutions while also improving connectivity.
Industry implications
What the Widespread Connectivity trend means for industry
Where the trend changes the playbookFor
Telecommunications
Telecommunications companies have the opportunity to enhance network connections to cater to the needs of customers and adapt to technological advancements.
For
Internet Technology
With the push towards Internet for developing nations and large scale Internet-beaming structures, tech developers have a chance to create innovative ways to bring individuals who had no access to the online world, online.
For
Smart City Infrastructure
There are opportunities to develop future initiatives for smart cities as network providers expand connections to accommodate technological integration.
Trend signals
Trend signals for Widespread Connectivity
Trend score 2.3 out of 10, from popularity 30%, activity 32%, freshness 8%.
Popularity30%
Activity32%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Africa
Evidence
Examples of the Widespread Connectivity trend
4 featured examples from Dec 10, 2014 to Nov 12, 2015CategoryArt & Design
Intelligent Street Lighting
The Smartpole Streetlights Save Energy and Boost LTE Reception
Smart street lighting is an emerging product category with opportunities for further innovation.
CategoryWorld
Wi-Fi Phone Booths
LinkNYC is Replacing Obsolete Phone Booths with Free Wi-Fi Towers
The telecommunications industry can benefit from the upgrade of phone booths to Wi-Fi towers, as it enhances connectivity and expands internet access for both residents and visito…
CategoryBusiness
Satellite Internet Services
Google's Project Loon Will Bring More People Online
Opportunity for telecommunications companies to provide satellite internet services.
CategoryTech
LTE-Expanding Telecom Networks
Two Australian Mobile Operators Compete Over Better Service
The competition among mobile operators to expand their LTE networks creates opportunities for disruptive innovation in network infrastructure and next-generation telecommunication…
