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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,216 more

Whey Consumption

Beverage brands infuse protein into their products with whey

Implications - Commonly added to beverages in its powdered form in order to enhance the protein content of shakes, whey is now being incorporated into pre-packaged drinks. These products appeal to fitness-minded consumers and offer the benefit of convenience by removing steps from the process of consuming whey for its protein.
Workshop Question — How could your brand better prioritize convenience in its offerings?
7.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 32 Examples:
36,962 Total Clicks
Date Range:
Jul 18 — Jul 19
Trending:
This Year and Warm
Consumer Insight Topics:

Featured Examples

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