Category
Art & Design
Oven Aesthetics
Trend cluster
Category
Wellness
Decor
Home good brands are now taking cues from the wellness movement.
5.8
Trend score
Trend
What is the Wellness Decor trend?
Wellness Decor: Brands in the home goods and furniture space are now taking cues from the wellness industry by curating pieces that highlight their simplicity and adherence to "mindfulness." These range from sunlight-harnessing wall clocks to biophilic furniture collections.
Insight
The consumer insight behind the Wellness Decor trend
As the wellness industry continues to grow through platforms like social media and the support of influencers, consumers are looking for ways to implement this lifestyle consistently in their daily routines. These consumers, generally consisting of Gen Z and Millennials, are seeking to slow down the pace of their busy lives and shift to focus on work-life-balance and mental health. As a result, they flock to products that are not only aesthetically pleasing but offer wellness-related benefits as well.
Trend themes
Themes within the Wellness Decor trend
Three behaviours holding the trend together01
Wellness Home Goods
Home good brands are taking cues from the wellness industry by curating pieces that highlight their simplicity and adherence to "mindfulness."
02
Biophilic Design
Furniture companies are utilizing colors, materials and textures that are as inviting as they are ergonomic.
03
Smart Wellness Beds
Adjustable smart bed bases and frames are now caring for not just the mind but also the body and spirit.
Industry implications
What the Wellness Decor trend means for industry
Where the trend changes the playbookFor
Home Goods
The wellness movement is causing home good brands to create products that offer wellness-related benefits.
For
Furniture
Furniture companies are utilizing biophilic design elements to create aesthetically pleasing pieces that offer wellness-related benefits.
For
Smart Tech
Adjustable smart bed bases and frames are merging smart technology with wellness to provide a holistic approach to wellness.
Workshop question
How can your brand appeal to consumers looking for products centered around wellness?
Trend signals
Trend signals for Wellness Decor
Trend score 5.8 out of 10, from popularity 77%, activity 87%, freshness 11%.
Popularity77%
Activity87%
Freshness11%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Wellness Decor trend
9 featured examples from Aug 3, 2019 to Dec 7, 2021CategoryTech
Modular Meditation Beds
Yves Behar Designed the Foldable Opus SoundBed for Healing Practices
There is opportunity for furniture companies to create and market modular designs that incorporate sensory features aimed at promoting wellness and relaxation.
CategoryArt & Design
Supportive Anti-Stress Seating
The 'OTO' Chair Offers Support for Those on the Spectrum
The furniture industry has the opportunity to continue innovating on sensory-supportive designs to create comfortable and accessible seating solutions for individuals with autism…
CategoryArt & Design
Biophilic Furniture Collections
The 'Sage' Furniture Collection is by David Rockwell for Benchmark
Opportunity for furniture manufacturers to explore biophilic design principles and create wellness-focused collections.
CategoryArt & Design
Productivity and Wellness Lamps
Tobias Grau Launched the Team Home Lamp to Improve WFH Settings
A market for ergonomic and innovative furniture designed for home office use, providing users with the tools they need to be productive and comfortable at home.
CategoryArt & Design
Wellness-Focused Home Goods
OUI is a New Home Brand Sharing Decor, Tabletop & Wellness Products
Home decor companies have an opportunity to expand their offerings with wellness-focused products.
CategoryArt & Design
Wellness Smart Bed Bases
Ergomotion's Wellness Retreats Fuse Holistic Wellness and Smart Tech
Wellness Retreats bed bases and frames create innovation opportunities in the home furnishings industry by integrating technology and wellness features.
CategoryArt & Design
Student-Friendly Storage Solutions
Squared Away's Product Support Clear Spaces & Uncluttered Minds
Squared Away's product line offers unique opportunities for Bed Bath & Beyond's eCommerce and retail brick and mortar locations to sell innovative storage solutions.
CategoryArt & Design
Sunlight-Harnessing Wall Clocks
The 'Sunlight Clock' by Linda B Uses Light to Tell the Time
Opportunity for interior designers to create clock designs that prioritize mental health and wellness.
CategoryLifestyle
Plant-Inspired Aroma Kits
The Canopy x The Sill Aroma Kit Brings the Outdoors Inside
Providing essential oil blends and humidifiers to create a calming indoor atmosphere and promote wellness at home.
