Ecommerce shops prioritize waste-reduction when shipping out goods
Implications - The explosion of ecommerce in recent years has negatively impacted global waste–in large part due to the throwaway packaging that's shipped around the world daily. To mitigate this concern, some small online retailers are prioritizing waste-free or reduced-waste packaging. This shift comes with growing consumer guilt as it pertains to excess consumption, and the negative consequences it has on the environment.
Workshop Question — In what ways could your brand reduce waste, or prioritize environmentally friendly consumption?