Versatile Cheese Cups

Cottage cheese gets more diversified to appeal to the masses

Implications - Cottage cheese - a traditionally healthy snack associated with dieting is getting more versatile with new flavors, and ingredients that will appeal to more consumers. Amidst the rise of vegan, vegetarian and flexitarian diets, the cottage cheese marketplace continues to grow and thrive with new flavors and ingredients including cannabis, fruit, and spices. This new shift from a traditional product showcases the power of redirection, as well as the surprise and delight aspects that will speak to broader audiences.

Workshop Question - How can your brand take a traditional product and reinvent it using the Pattern of Redirection?
SCORE 5
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Mar 19 - Jun 19
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Featured Examples
Savory Cottage Cheese Cups - The DairyPure Mix-ins Pair Cottage Cheese with Tomato & Spicy Peppers
SCORE 5
This Quarter and Warm 354 Clicks Pub: Mar 29, 19
Savory Cottage Cheese Cups
The DairyPure Mix-ins Pair Cottage Cheese with Tomato & Spicy Peppers
DairyPure is building on the launch of the four fruit-flavored Mix-ins it launched last year with two new savory cottage cheese cups. In the same way that many single-serve yogurt cups are packaged... [More]
Cannabis Cottage Cheese Cups - Muuna Introduced a Unique Cottage Cheese for April Fool's Day
SCORE 6.8
This Quarter and Warm 185 Clicks Pub: Apr 1, 19
Cannabis Cottage Cheese Cups
Muuna Introduced a Unique Cottage Cheese for April Fool's Day
Muuna makes a range of fruit-on-the-bottom cottage cheese cups in varieties like Blueberry, Pineapple and Strawberry and it introduced a limited-edition Cannabis Cottage Cheese made with milk from... [More]
Layered Fruit-Infused Cottage Cheeses - Graham’s The Family Dairy Goodness Cottage Cheeses are Tasty
SCORE 5.2
This Month and Warm 98 Clicks Pub: May 14, 19
Layered Fruit-Infused Cottage Cheeses
Graham’s The Family Dairy Goodness Cottage Cheeses are Tasty
The Graham’s The Family Dairy Goodness Cottage Cheeses have been unveiled by the Scotland-based brand as a new lineup of products that are conveniently packaged and flavorfully crafted. The... [More]
Peppery Cottage Cheese Cups - Hood's Savory Cottage Cheese Features Four Kinds of Peppercorns
SCORE 3.3
This Quarter and Mild 37 Clicks Pub: Apr 22, 19
Peppery Cottage Cheese Cups
Hood's Savory Cottage Cheese Features Four Kinds of Peppercorns
Hood recently introduced a new savory cottage cheese product: a Cottage Cheese with Cracked Pepper flavor. The protein-rich product is made with a combination of white, black, pink and green... [More]
Superfruit-Infused Cottage Cheeses - Gay Lea's Cottage Cheese with Fruit Spotlights Dark Berries
SCORE 3.2
This Quarter and Mild 18 Clicks Pub: May 1, 19
Superfruit-Infused Cottage Cheeses
Gay Lea's Cottage Cheese with Fruit Spotlights Dark Berries
Cottage cheese products are becoming more yogurt-like by the day, as brands are selling cottage cheese with fruit on the bottom and crunchy mix-in toppings. A few years ago, Gay Lea Foods introduced... [More]
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