Brands reuse waste material to create sustainable furniture pieces
Implications - In efforts to reduce waste polluting the ocean and other negative impacts that excess consumption can have on the environment, companies are coming up with innovative ways to empower consumers looking to make ethical purchase decisions. Brands reducing harm against wildlife and ecosystems is fundamental in preserving the earth's climate and habitats, and gives consumers more choices in their approach to consuming consciously.
Workshop Question - How can your brand make environmentally conscious decisions to positively influence the behavior of consumers?
Trend Themes
1. Circular Economy - Companies are reusing waste materials to create sustainable furniture pieces, promoting a circular economy.
2. Upcycling - Designers are incorporating unconventional upcycled materials (such as sewage pipes, plastic waste and paper pulp) in furniture designs to promote sustainability and eco-friendly practices.
3. Eco-literacy Education - Companies such as EcoBirdy are incorporating sustainability education into their school programs to teach children the importance of recycling and the value of sustainability.
Industry Implications
1. Furniture Manufacturing - Manufacturers can explore using unconventional and sustainable materials similar to those seen in recycled furniture designs to promote eco-friendliness and sustainability in furniture production.
2. Waste Management - The waste management industry could benefit from collaboration with innovative designers and manufacturers to turn waste products into sustainable furniture pieces, contributing to reduced waste and a circular economy.
3. Education - Educational institutions can offer programs to cultivate eco-literacy and promote sustainability awareness to children, such as EcoBirdy's school program, to foster a sustainable future.
6 Featured, 52 Examples:
270,015 Total Clicks
Date Range:
Jan 18 — Jul 18
Trending:
Warm
Consumer Insight Topics:
