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Unconventional Resilience

Tech devices turn to unique protective features to heighten product care

Implications - Moving beyond common water-resistant capabilities, devices like audio systems and smartphones are turning to more niche protective qualities for customized appeal. Adapting cases and material designs to be resilient to unconventional elements like sand, brands are seeking to make products more conducive to unexpected hazards, thus adding a heightened level of adaptability to the consumer experience.
2.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
238,244 Total Clicks
Date Range:
Jan 14 — Dec 14
Trending:
Mild
Consumer Insight Topics:

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