Category
Tech
Automated Upkeep
Trend cluster
Category
Toddler
Tracking
As parents project health woes onto offspring, child fitness trackers rise.
2.8
Trend score
Trend
What is the Toddler Tracking trend?
Toddler Tracking: The digitization of fitness is reaching new heights and being incorporated by families as an effective means to track child development and health. As parental concerns for health and reliance on technology rise, the expansion of fitness tracking into the child market sets youth up to be healthier in their adult years.
Trend themes
Themes within the Toddler Tracking trend
Three behaviours holding the trend together01
Child Health Tracking
Parents rely on tech to track their child's well-being, opening opportunities for child-friendly wearables/trackers and health-focused apps.
02
Gamification
Gamification is being utilized to make exercise and healthy living fun for kids, resulting in the creation of gamified fitness wearables and apps.
03
Wearables for Kids
Wearable devices are making entry into the kids market, providing a solution to track infant/toddler health and introducing youngsters to technology while promoting health.
Industry implications
What the Toddler Tracking trend means for industry
Where the trend changes the playbookFor
Health and Fitness
Businesses in the health and fitness industry have the opportunity to create child-friendly fitness trackers and gamified apps to promote healthy living.
For
Education and Entertainment
Incorporating gamification and technology into educational and entertainment industries can make learning and physical activity more engaging for kids.
For
Wearable Technology
Businesses focusing on wearable technology can introduce innovative devices, such as smart watches and gamified trackers, designed specifically for children.
Trend signals
Trend signals for Toddler Tracking
Trend score 2.8 out of 10, from popularity 47%, activity 27%, freshness 8%.
Popularity47%
Activity27%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Toddler Tracking trend
7 featured examples from Dec 5, 2013 to Sep 5, 2015CategoryLifestyle
Baby Physiological Trackers
The Sproutling Monitor Predicts Babies' Habits for Parental Awareness
Disruptive innovation in the technology industry to create wearable devices for babies that track physiological data and environmental factors.
CategoryLife-Stages
Child-Friendly Fitness Trackers
The Leapband by Leapfrog Aims To Fight Childhood Obesity
The creation of child-friendly fitness trackers presents an opportunity for innovation in the fitness technology industry.
CategoryTech
Wearable Infant Thermometers
This Smart Bracelet Provides Continuous Temperature Measuring
iFever disrupts the baby products industry by offering an innovative and convenient solution for monitoring an infant's temperature.
CategoryLife-Stages
Juvenile Smart Watches
The Leap Band is Getting Kids More Active Outside the Home
Wearable technology companies can tap into the growing market of kid-friendly smart watches, offering innovative features and experiences for young users.
CategoryLife-Stages
Wearable Epileptic Devices
RTI International Seizure Detector Texts Guardian When Episode Occurs
Development of wearable devices that cater to specific medical needs such as epilepsy presents opportunities for healthcare industry to improve patient care.
CategoryLife-Stages
Gamified Children's Fitness Wearables
The First Kids Fitness Tracker Encourages Active Playtime
Disruptive innovation opportunity: Design and manufacture innovative fitness products specifically targeting children, incorporating gamification and interactive elements.
CategoryUnique
Intuitive Ear Thermometers
This Smart Ear Thermometer Tells Parents What to Do for Sick Kids
Healthtech companies can develop and market intuitive medical devices and diagnostic apps for parents looking to keep their children healthy.
