Theft Prevention

Identity theft-avoiding apps and products target Millennials

Implications - Brands are using tech and apps to target Millennials, offering streamlined and effortless ways to protect them from identity theft and other forms of fraud. This shift aims to prevent scams, as it has been shown that Millennials are the most likely demographic to fall for them – for reasons such as job seeking and the large amount of time they spend online.
SCORE 5.1
Popularity
Activity
Freshness
Megatrends
Patterns
38,068 Total Clicks
Jul 16 - Mar 18
This Year and Mild
TechBusiness
Featured Examples
Biometric Credit Cards - Mastercard is Trialing a Thumbprint Credit Card for Added Security
SCORE 7
Warm 780 Clicks Pub: Apr 20, 17
Biometric Credit Cards
Mastercard is Trialing a Thumbprint Credit Card for Added Security
Identity theft is a terrifying modern crime, and so Mastercard is working to reduce the prevalence of that theft with a new thumbprint credit card. On top of PIN and chip technology, the new... [More]
Identity Theft-Preventing Apps - 'Civic' Sends a Notification When a Social Security Number Is Used
SCORE 2.7
Mild 278 Clicks Pub: Jul 23, 16
Identity Theft-Preventing Apps
'Civic' Sends a Notification When a Social Security Number Is Used
‘Civic’ is an online platform that helps to prevent identity theft before it happens by sending push notifications to smartphone users when their social security number is used. Users... [More]
Consolidated Credit Card Apps - This App Lets You Securely Manage and Monitor Credit Card Activity
SCORE 3.6
Mild 308 Clicks Pub: Oct 25, 16
Consolidated Credit Card Apps
This App Lets You Securely Manage and Monitor Credit Card Activity
LifeLock is a company that is best known for its identity theft protection services, and the company is now moving into the related world of credit card management by launching a consolidated credit... [More]
Social Media ID Systems - China is Testing an Electric ID System on the Social Platform WeChat
SCORE 4.3
This Year and Average 207 Clicks Pub: Jan 5, 18
Social Media ID Systems
China is Testing an Electric ID System on the Social Platform WeChat
The Guangzhou government in China recently released the country’s first WeChat identity cards, meaning that the social media application will be recognized as an official ID system. Via... [More]
Social Identity Verification Apps - The Legitifi App Helps Users Avoid Online Scams and Danger
SCORE 4.1
This Year and Average 292 Clicks Pub: Jun 19, 17
Social Identity Verification Apps
The Legitifi App Helps Users Avoid Online Scams and Danger
Scams, fake identities and catfishing: these are just some of the dangers of meeting people online. If you’re a social consumer, the Legitifi app is for you. It’s a new, one-of-a-kind app that... [More]
Call-Blocking Security Apps - The 'kalleo' App Can Block Spam Calls to Keep Your Privacy
SCORE 2.8
This Year and Mild 109 Clicks Pub: Oct 25, 17
Call-Blocking Security Apps
The 'kalleo' App Can Block Spam Calls to Keep Your Privacy
The ‘kalleo’ app works to block spam calls that can come through on your smartphone to ensure that you don’t get bothered by unwanted calls from robo calls and phishing scams.... [More]
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