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The Rise of Viral Videos

Viral videos will continue to play an important role in pop culture and b

Description - Viral videos have become such a major factor on the web that Trend Hunter has launched an entire section featuring more than 1,500 videos this year. This cluster features a random sample of articles related to the category.

Implications - The key to a successful viral marketing campaign is to provide branded content that people will want to pass on organically, without being paid to pass on the message. Most commonly, these take the form of entertaining video clips hosted by YouTube. Not only are viral videos an extremely effective method of getting users to engage with a brand, they can also be very low in cost. The trick is finding a way to break through the clutter.
Trend Themes
1. Viral Videos - Brands can optimize their marketing strategies by producing entertaining video content for social media, increasing engagement and lowering costs.
2. Social Media Broadcasting - Social media provides the opportunity to make personal life events public, creating a new level of photojournalistic realism, while raising concerns about authenticity and fostering creativity for these types of events.
3. Video Editing Widgets - Easy to use video editing widgets like Vidavee Graffiti open up new avenues for user-generated content creation and promotion through hacking videos and adding graffiti, pushing creativity and innovation forward.
Industry Implications
1. Marketing and Advertisements - After the rise of viral videos, brands can take advantage of user engagement to increase their following organically on social media platforms.
2. Social Media and Technology - The rising trend of social media broadcasting of personal life events raises concerns about authenticity in our society, along with promoting creativity in newer ways of connecting people online.
3. Video Production and Editing - Video editing widgets such as Vidavee Graffiti provide users with new opportunities to edit and modify videos easily, providing additional potential for the growth of user-generated content.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured
29,094 Total Clicks
Date Range:
Nov 06 — Dec 07
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Video Hacking
Video Hacking
Add Graffiti to YouTube Streaming Videos
New widgets are making it easy for users to hack videos (including those on YouTube) to add graffiti and sarcastic commentary. For example, Vidavee Graffiti enables you to load a video directly from YouTube… MORE
play_circle_filled ClipBandits
ClipBandits
First Internet Band Creates Video Without Ever Meeting
The Clip Bandits is the world's first internet band. They met on YouTube and they write, compose and play their music together online. In fact, they even made their music video online, without ever being… MORE
play_circle_filled Student Tasered On Camera
Student Tasered On Camera
YouTube Hero Coins the Phrase, 'Don't Tase Me Bro!'
This is how YouTube heroes are born! Andrew Meyer, a student at the University of Florida, seemed to be looking for trouble when he asked a friend to video him at a Sen. John Kerry campus forum. After… MORE
Photojournalistic Realism
Photojournalistic Realism
Broadcasting Life's Most Intimate Moments
Social utility technology is becoming more used in important life events like marriage proposals. Surprisingly, its the men who want to record the event, finding it sentimental and romantic, and it's the… MORE
YouTube Helping Police Crack Cases
YouTube Helping Police Crack Cases
According to USAToday.com, police took up pursuit in cyberspace after a young Norwegian posted an Internet video of his wild car driving. Following an electronic trail that he left online, police caught… MORE
YouTube for Scientists
YouTube for Scientists
SciVee Video Sharing
Sometimes even scientists have a hard time understanding the heavy, technical jargon of research papers. They're hoping that by sharing video presentations, ideas will flow more quickly within the scientific… MORE
YouTube Gets Presidential
YouTube Gets Presidential
YouChoose 08
YouTube has launched a new special feature, YouChoose 08 which lets you watch videos of the presidential candidates. In fact, the pages link directly to the member profiles of the Presidential Candidates!… MORE