Viral videos will continue to play an important role in pop culture and b
Description - Viral videos have become such a major factor on the web that Trend Hunter has launched an entire section featuring more than 1,500 videos this year. This cluster features a random sample of articles related to the category.
Implications - The key to a successful viral marketing campaign is to provide branded content that people will want to pass on organically, without being paid to pass on the message. Most commonly, these take the form of entertaining video clips hosted by YouTube. Not only are viral videos an extremely effective method of getting users to engage with a brand, they can also be very low in cost. The trick is finding a way to break through the clutter.
Implications - The key to a successful viral marketing campaign is to provide branded content that people will want to pass on organically, without being paid to pass on the message. Most commonly, these take the form of entertaining video clips hosted by YouTube. Not only are viral videos an extremely effective method of getting users to engage with a brand, they can also be very low in cost. The trick is finding a way to break through the clutter.
Trend Themes
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Viral Videos — Brands can optimize their marketing strategies by producing entertaining video content for social media, increasing engagement and lowering costs.
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Social Media Broadcasting — Social media provides the opportunity to make personal life events public, creating a new level of photojournalistic realism, while raising concerns about authenticity and fostering creativity for these types of events.
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Video Editing Widgets — Easy to use video editing widgets like Vidavee Graffiti open up new avenues for user-generated content creation and promotion through hacking videos and adding graffiti, pushing creativity and innovation forward.
Industry Implications
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Marketing and Advertisements — After the rise of viral videos, brands can take advantage of user engagement to increase their following organically on social media platforms.
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Social Media and Technology — The rising trend of social media broadcasting of personal life events raises concerns about authenticity in our society, along with promoting creativity in newer ways of connecting people online.
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Video Production and Editing — Video editing widgets such as Vidavee Graffiti provide users with new opportunities to edit and modify videos easily, providing additional potential for the growth of user-generated content.
6 Featured
24,402 Total Clicks
Date Range:
Nov 06 — Dec 07
Trending:
Untested
Consumer Insight Topics:
