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Sustainable Pets

Pet food is now being used to reduce brands' environmental impact

Trend - Pet food brands are now offering environmentally friendly food options for cats and dogs. These sustainable options include everything from insect-based foods, to foods made from invasive carp species.

Insight - Now that climate change is making consumers look at their lifestyles and priorities to see where they could make a change, brands are having to adapt so that they're helping drive those changes at least on the micro level. Whether it's in small daily rituals like feeding pets, or in larger investments like homes and cars, more consumers are looking to adopt sustainability into their lives.
Workshop Question - How is your brand helping customers prioritize sustainability?
6.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 31 Examples:
38,472 Total Clicks
Date Range:
May 21 — Nov 21
Trending:
Fresh and Mild
Consumer Insight Topics:

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