Surface Energy

Topical or wearable items aim to boost users' energy

Implications - No longer confined to items one would ingest, energy boosting products offered by brands are coming in the form of items like shoes and perfume. This shift comes as consumers seek out holistic health solutions that prioritize the enhancement of regular day-to-day rituals, without added effort on their end.

Workshop Question - How could your brand enhance an existing product/service without changing how it's used by consumers?
SCORE 5.9
Popularity
Activity
Freshness
Megatrends
Patterns
72,872 Total Clicks
Apr 17 - Mar 19
Fresh and Mild
LifestyleHealth
Featured Examples
Blood Flow-Improving Shirts - The Rhone Celliant Running Short Sleeve Shirt Enhances Performance
SCORE 7
This Year and Warm 1,178 Clicks Pub: Mar 13, 18
Blood Flow-Improving Shirts
The Rhone Celliant Running Short Sleeve Shirt Enhances Performance
The Rhone Celliant Running Short Sleeve Shirt has been developed by the sportswear brand as a garment that will provide wearers with improved blood flow to keep them moving efficiently. The... [More]
Fatigue-Combating Footwear - 'Evolve' Shares Elevated Comfort Footwear with Stylish Silhouettes
SCORE 5.1
This Month and Warm 225 Clicks Pub: Feb 18, 19
Fatigue-Combating Footwear
'Evolve' Shares Elevated Comfort Footwear with Stylish Silhouettes
Easy Spirit is now introducing Evolve as an all-new brand devoted to elevated, style-focused comfort footwear. With footwear that features an exclusively engineered rubberized footbed, Evolve... [More]
Fruity Coffee Perfumes - 'Coffee Woman Seduction' Has Notes of Kiwi, Plum, White Chocolate, and More
SCORE 1.9
Untested 630 Clicks Pub: Apr 20, 17
Fruity Coffee Perfumes
'Coffee Woman Seduction' Has Notes of Kiwi, Plum, White Chocolate, and More
O Boticário, a cosmetics company that’s based out of Brazil, launched a coffee perfume that has various notes of sweet and warm scents to balance it out. In addition to the coffee perfume... [More]
Muscle-Activating Sportswear - Fasciawear Helps Wearers Get Better Results Without Injuries
SCORE 5
This Year and Warm 119 Clicks Pub: Nov 12, 18
Muscle-Activating Sportswear
Fasciawear Helps Wearers Get Better Results Without Injuries
“An athlete doesn’t see a healthy day” goes the saying and unfortunately it is a true story for many, including Marika Heiskanen, the inventor and founder of Fasciawear. Getting... [More]
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