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STEMinine Play

Young girls get involved in science, tech, engineering & math

Implications - As the disciplines of science, technology, engineering and math become more and more in demand, forward-thinking parents seek ways to not only teach their children, but specifically their girls, how to get ahead in this sphere. Simultaneously battling the misconceptions of STEM being boring and not for girls, this wave of academic toys shows action taken to ensure children achieve the modern notion of success.
Trend Themes
1. Girls in STEM - Parents seek ways to teach their girls disciplines of science, technology, engineering and math while battling the misconception of STEM being boring and not for girls.
2. Empowering Girls - Brands and organizations aim to empower girls to pursue careers in science, technology, engineering and mathematics (STEM).
3. STEM Toys - STEM toys for kids that combine education and entertainment are becoming increasingly popular.
Industry Implications
1. Education - Opportunities for businesses to create educational tools and programs that empower young girls and encourage them to pursue STEM careers.
2. Toy Manufacturing - Opportunities for companies to create fun and innovative STEM toys that combine learning and play for children.
3. E-commerce - Opportunities for retailers to create special sections on their sites that cater to STEM toys which encourage skill acquisition in science, technology, engineering or math.
3.2
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 33 Examples:
140,413 Total Clicks
Date Range:
Apr 14 — Jun 15
Trending:
Mild
Consumer Insight Topics:

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