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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,605 more

Altered Athleticism

Athletic equipment is physically reinterpreted for consumer preference

Implications - Keeping in tow with a growing desire for product customization, brands are enhancing traditional athletic equipment with altered features for heightened appeal. Reinterpreting how sports are played and enjoyed, brands are reshaping equipment and adding extensions for both individual and communal enhancement, reflecting a shift towards more adaptable forms of active engagement.
3.6
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 35 Examples:
195,364 Total Clicks
Date Range:
Oct 13 — Sep 14
Trending:
Mild
Consumer Insight Topics:

Featured Examples

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