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Sleepy Car

Car brands are launching various features that will help infants & toddlers fall asleep

Trend - Car companies are utilizing science and technology to launch special features that help parents and their infants or toddlers. These innovations come in the form of branded lullabies, toys, and other products that are often associated with the common habit of kids falling asleep in cars.

Insight - Some new parents turn to movement when attempting to lull their babies to sleep as the various sounds and vibrations of these activities have proven to be soothing and effective. As a result, many express a strong desire for supporting features to be implemented in child-focused products/services that can be successfully utilized in these situations. This helps parents by facilitating a more effective and welcoming environment that will assure faster results.
Workshop Question - How might your product/service help new parents?
7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 31 Examples:
34,627 Total Clicks
Date Range:
Dec 18 — Mar 20
Trending:
This Month and Average
Consumer Insight Topics:

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