Adult products altered for kids encourage lost adolescence
Implications - Products and services normally reserved for adult consumers are being altered for the child demographic. Offering kid versions of adult products instills a sense of independence among children, giving them the freedom to act as adults. This shift in target demographic and the increased taste of adulthood among children will have a profound effect on youth culture, the extent of which still remains to be seen.
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Date Range:
Dec 09 — Dec 10
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