Category
Lifestyle
Assisted Choices
Trend cluster
Category
Safety-Oriented
Wearable
Wearable devices incorporate safety features for consumer comfort.
5.8
Trend score
Trend
What is the Safety-Oriented Wearable trend?
Safety-Oriented Wearable: The integration of safety-oriented and tracking features into wearable items offer comfort to consumers when it comes to their safety outside the home. Whether for children or for adults, products that offer safety features provide a sense of security to help in cases of emergency or injury. Such features highlight how technology is being utilized to better the daily lives of consumers.
Trend themes
Themes within the Safety-Oriented Wearable trend
Three behaviours holding the trend together01
Safety-Oriented Wearables
The integration of safety-oriented and tracking features into wearable items for children and adults offers comfort and security to consumers when it comes to their safety outside the home.
02
Smart Jewelry for Women and New Wearable Security Devices
The rise of smart jewelry and new wearable security devices with panic buttons that provide an alert when triggered, offer safety and connectivity to women at all times.
03
Illuminated Athlete Indicators
New accessories and wearables are being designed that provide athletes and active consumers with a safe and practical way to stay visible during exercise or commuting while keeping pedestrians, cyclists and other athletes informed of their next move via hand gestures.
Industry implications
What the Safety-Oriented Wearable trend means for industry
Where the trend changes the playbookFor
Wearable Technology
With the rise of IoT people are continuing to look to technology to offer enhanced peace-of-mind, safety, health tracking and connectivity, as they go about their daily routine.
For
Security Technology
The increasing need and demand for devices that provide personal security to individuals when going about their daily routine in public spaces.
For
Fitness Wearables
Safety features are becoming a must-have for fitness wearables since these activities tend to take place out in public, and people are looking for safety features when it comes to their fitness routines.
Workshop question
How can your brand utilize technology to help your consumer?
Trend signals
Trend signals for Safety-Oriented Wearable
Trend score 5.8 out of 10, from popularity 87%, activity 78%, freshness 8%.
Popularity87%
Activity78%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Safety-Oriented Wearable trend
5 featured examples from Jan 15 to Aug 22, 2018CategoryLifestyle
Illuminated Athlete Indicators
The 'SeniTurn' Indicator Keeps Everyone Informed of Your Next Move
The 'SeniTurn' indicator falls into the safety products industry, catering to the rising demand for innovative solutions in urban safety.
CategoryTech
Safety-Focused Smartwatches
This Wearable Smartphone for Children Lets Parents Track Their Kids
The technology industry can explore the development of safety-focused smartwatches and expand their wearable device offerings.
CategoryTech
Wearable Security Pendants
The Lotus by SEAM Wearable Keeps Users Feeling Safe at All Times
Opportunities exist for companies to develop wearable devices specifically designed for personal safety and security.
CategoryFashion
Safety-Focused Smart Jewelry
The 'Safer Pro' Jewelry Lets Users Send Alerts to Well-Wishers
Disruptive innovation opportunity: Infusing smart technology into jewelry and accessories to merge fashion with functionality.
CategoryLifestyle
Safety Enhancing Fitness Tracker
The Tended Protect Sends Emergency Info in Case of Danger
The wearable technology industry can develop new products that focus on safety and security features.
