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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,233 more

Passive Discount

Requiring minimal activity, brands offer rewards for everyday consumer behavior

Implications - Making discounts and rewards more consumer-friendly, brands are exchanging goods for the completion of day-to-day activities. Allowing consumers to earn points by watching movies and traveling, this approach to loyalty lets consumers get discounts for activities they most likely already participate in, offering incentives through minimal, and less strenuous behavior.
3.3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 34 Examples:
204,559 Total Clicks
Date Range:
Jul 14 — Aug 15
Trending:
Mild
Consumer Insight Topics:

Featured Examples

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