Category
Life-Stages
Constructible Franchises
Trend cluster
Category
Retro
Tot
Taking a more conservative approach, kids fashion adopts retro design inspirations.
4.3
Trend score
Trend
What is the Retro Tot trend?
Retro Tot: Seeking to encourage an element of sensibility, parents are turning to retro clothing designs to help instill a sense of tradition. Not only providing kids with a more conservative fashion choice, retailers are helping to expose little ones to influential designs of the past, providing kids with clothing options that provide both history and originality.
Trend themes
Themes within the Retro Tot trend
Three behaviours holding the trend together01
Retro Fashion
Retro clothing designs are being used for instilling a sense of tradition in children's fashion, while providing history and originality.
02
Vintage Inspiration
Vintage fashion elements are being incorporated in children's fashion to give a timeless touch to the clothing designs.
03
Adult Fashion for Kids
Children's apparel collections are taking inspiration from adult fashion designs, resulting in stylish, distressed vintage, and modern designs for kids.
Industry implications
What the Retro Tot trend means for industry
Where the trend changes the playbookFor
Children's Fashion
With the growing demand for trendy, stylish and unique clothing for kids, children's fashion industry can incorporate retro and vintage-inspired designs, and adult fashion inspirations.
For
Apparel Industry
The apparel industry can explore the old fashion designs and bring them back into the present styles, by creating a new line of vintage and retro-inspired clothing.
For
Fashion Photography Industry
The fashion photography industry can explore retro fashion styles and themes to feature them in their editorial shoots, for kids' fashion and other age groups.
Trend signals
Trend signals for Retro Tot
Trend score 4.3 out of 10, from popularity 53%, activity 69%, freshness 8%.
Popularity53%
Activity69%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Retro Tot trend
3 featured examples from Feb 16, 2013 to Feb 5, 2014CategoryLife-Stages
Distressed Vintage Child Couture
Scotch & Soda's Line of Children's Apparel Takes on Adult Fashion
The children's apparel industry has the potential to tap into the distressed vintage trend by offering fashionable and stylish options for kids.
CategoryFashion
Vintage-Inspired Children's Fashion
The Fleur + Dot SS13 Collection is Timelessly Adorable
Industry professionals can explore ways to incorporate vintage elements and floral prints into their clothing lines, targeting parents who appreciate timeless and adorable fashion…
CategoryLife-Stages
Seafaring Kid Fashion
The Mini Rodini Spring 2013 Collection is Aptly Titled Bon Voyage
The children's fashion industry can tap into the trend of seafaring adventures and nostalgic influences, creating clothing that sparks joy and imagination in young consumers.
