Pollution Haircare

Personal care brands create products that remove particle buildup

Implications - With consumers being more concerned about the impact of pollution on their health, brands in the haircare space are creating products that claim to target the effects of pollution on hair and to promote its general health. Such products highlight how concerns regarding climate change's impact can influence how brands label their products, reframing them to meet consumers' perceived needs.

Workshop Question - Consider how your brand can better tackle environmentally-conscious initiatives.
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Jul 17 - Jun 19
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Damage-Specific Hair Treatment Lines - Aside from Premium Products, Save Me from Donates to Charity
SCORE 8.6
This Month and V. Hot 383 Clicks Pub: Jun 6, 19
Damage-Specific Hair Treatment Lines
Aside from Premium Products, Save Me from Donates to Charity
Save Me From makes an effective hair treatment line available to consumers, with each product aiming to address specific damage that individuals are struggling with. The collection boasts a total of... [More]
Anti-Pollution Haircare - Klorane's Detoxifies the Hair and Scalp and Restores the Purity of Water
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This Month and Warm 152 Clicks Pub: Jun 14, 19
Anti-Pollution Haircare
Klorane's Detoxifies the Hair and Scalp and Restores the Purity of Water
Klorane’s innovative anti-pollution haircare product range includes the Detox Shampoo and the Protective Conditioner, both of which prominently feature Aquatic mint. Both of these products... [More]
Micellar Water-Based Shampoos - The Clean Maniac Product Offers a Deep but Gentle Clean
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Mild 777 Clicks Pub: Jul 10, 17
Micellar Water-Based Shampoos
The Clean Maniac Product Offers a Deep but Gentle Clean
The Clean Maniac Micellar Clean-Touch Shampoo product is able to offer a gentle cleanse, and does not contain some of the damaging ingredients that similar haircare products tend to have in them.... [More]
Detoxifying Vinegar Shampoos - The Beauty Co. Makes Anti-Pollution Apple Cider Vinegar Shampoo
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This Year and Mild 125 Clicks Pub: Dec 22, 18
Detoxifying Vinegar Shampoos
The Beauty Co. Makes Anti-Pollution Apple Cider Vinegar Shampoo
Few Indian beauty brands spotlight the benefits of apple cider vinegar for hair but The Beauty Co. sets itself apart in this way with its Apple Cider Vinegar Shampoo. While the natural anti-fungal... [More]
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