Haircare brand Sachajuan launched a pair of anti-pollution haircare products that are designed to help combat the effects of pollution on the hair and scalp—such as the fact that external stressors can reduce shine and fade color. The Anti Pollution Shampoo and companion Anti Pollution Conditioner are ideal for consumers who live in areas of high pollution, wash their hair with hard water and experience a coarse or rough hair texture.
Some of the key ingredients in the anti-pollution haircare products are ocean silk technology with cold water algaes to form weightless, protective barriers on the scalp. In the formulas, there's also a blend of fruit-derived AHAs that are useful for smoothing and cleaning hair. By using these products, customers are said to be able to experience deep cleansing, enhanced shine, moisture balance and hair that feels cleaner for longer.