The popularity of the microhome has brought on an extension of their designs — “pods”
Implications - Brands are creating “pods,” unique microhome-like structures that are usually designed to be ecologically integrated. These structures rise in popularity as consumers seek out self-sustaining forms of living that allow them to consume with both function and ethicality in mind, perfectly aligning both their values and their needs or preferences.
Workshop Question - How could your brand better align with it consumers’ values?
Trend Themes
1. Eco-friendly Living - The increasing desire for ecological integration and self-sustaining forms of living is driving the rise in popularity of pod-like structures.
2. Mobile Living - Consumers are seeking out mobile living solutions, driving the development of pod-like structures that offer a combination of flexibility, durability, and comfort.
3. DIY Culture - The popularity of self-built homes is driving the development of pod-like structures made from unconventional materials, such as bio-plastic fibers.
Industry Implications
1. Architecture and Design - The architecture and design industry can develop innovative pod-like structures that offer sustainable, mobile, and customizable living solutions.
2. Hospitality and Tourism - The hospitality and tourism industry can utilize pod-like structures to offer unique and eco-friendly accommodations in outdoor settings.
3. Environmental Sustainability - The environmental sustainability industry can promote the use of eco-friendly materials and design techniques in the development of pod-like structures.
5 Featured, 42 Examples:
313,796 Total Clicks
Date Range:
Aug 16 — Feb 19
Trending:
Warm
Consumer Insight Topics:
