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Pea Protein

Pea protein functions as an effective meat alternative

Trend - With the rise of realistic meat alternatives outside of tofu, has come the adoption of pea protein as a base for these meat-free items. The growing diversity of meat alternatives speaks to brands' desire to cater to individual consumer interests or needs.

Insight - Individuals with dietary restrictions such as veganism or vegetarianism, particularly those who weren't raised on such diets, are constantly seeking out authentic alternatives to the ingredients and products they're no longer able to consume. This desire results in a drive to experiment with a varied range of alternatives in order to find what best works for their taste preferences.
Workshop Question - How could your brand speak to smaller consumer groups with personalized or niche products/services?
5.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
5 Featured, 43 Examples:
24,955 Total Clicks
Date Range:
Dec 17 — Feb 20
Trending:
Average
Consumer Insight Topics:

Featured Examples

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