Vegan-friendly fare is continuing to gain more popularity as more consumers seek out meat-free options, which is seeing more brands introduce their own versions of classic varieties like the Trader Joe’s Protein Patties. The plant-based burgers are available now and feature a whopping 18 grams of protein per serving to make them a more satisfying option when compared to conventional veggie patties. The vegan and Kosher-friendly patties are made with a blend of pea proteins along with sunflower oil, beets and seasonings.
The brand explained the new product in a statement to Food & Wine which said, "Folks are increasingly going for meatless burgers for all kinds of reasons, but we like to think that one reason in particular is primarily responsible: plant-based burgers have gotten really, really good recently. That’s why we decided to bring in our very own Trader Joe’s Protein Patties.”
What's Driving This Trend
- Vegan-friendly Fare
- The growing popularity of vegan-friendly fare presents opportunities for innovative plant-based protein products in the food industry.
- Meat-free Options
- The increasing demand for meat-free options creates a potential market for new plant-based burger alternatives.
- Plant-based Burgers
- The rise of plant-based burger alternatives opens opportunities for brands to create innovative and protein-packed vegan options.
Who This Affects Most
- Food Industry
- The food industry can explore new product development in the plant-based protein sector to cater to the growing demand for vegan-friendly options.
- Health and Wellness Industry
- The health and wellness industry can capitalize on the trend by promoting the benefits of plant-based protein and creating innovative vegan products.
- Food Retail Industry
- The food retail industry can expand its offerings by stocking a wide selection of plant-based burger alternatives to cater to the increasing consumer demand.
