The disabled community comes together to fill gaps in systemic support
Implications - Though ADA has ensured North American society improves accessibility and mindfulness for the disabled community, there is still progress to be made. This community is making that progress themselves by coming together through digital means to provide easy-access support. This approach is not dissimilar to that of other marginalized groups -- i.e, the rise of diversity in online influencers as a reaction to the Media Gap -- demonstrating the application of Instant Entrepreurship within social issues.
Workshop Question - How can you join the conversations that underserved communities are having without your brand, about your brand?
Trend Themes
1. Peer-to-peer Disability Support - The disabled community is filling gaps in systemic support through digital means, demonstrating the application of Instant Entrepreneurship within social issues.
2. Crowdsourced Accessibility Data - Crowdsourcing data from users can increase accessibility and encourage businesses to contribute to making public spaces more accessible overall.
3. Sharing Economy for Mobility Devices - Creating a sharing economy website can increase accessibility to new mobility devices, especially for consumers who have a hard time finding trials outside of rehabilitation centers.
Industry Implications
1. Travel and Hospitality - Technology and improved infrastructure can be leveraged to increase accessibility and improve the travel experience for people with disabilities.
2. Ridesharing and Transportation - Accessible transportation services can be provided to people with disabilities to increase their mobility and independence through specially equipped vehicles and ridesharing services.
3. Assistive Technology - New assistive technology can be developed to improve accessibility and provide new solutions for people with disabilities, such as wheelchair-sharing networks or accessibility filters for rental listings.
5 Featured, 44 Examples:
83,184 Total Clicks
Date Range:
Jul 16 — Mar 18
Trending:
Untested
Consumer Insight Topics:
