Category
Tech
Fixable Devices
Trend cluster
Category
Open-Ear
Audio
Companies develop headphone devices based on bone conduction.
4.9
Trend score
Trend
What is the Open-Ear Audio trend?
Open-Ear Audio: Companies are designing headphones that are suited for urban environments and function without obscuring their hearing. The audio devices are made in an open-ear structure outside the canal to transfer sound through bone conduction.
Insight
The consumer insight behind the Open-Ear Audio trend
Consumers who reside in highly populated areas need to navigate through their routines with more alertness. With rising concerns about health and safety, consumers must pay attention to their surroundings without impairment. Due to this, they look for products that function with the obscurity of their surrounding environments.
Trend themes
Themes within the Open-Ear Audio trend
Three behaviours holding the trend together01
Open-Ear Audio
Companies are developing headphones and headsets that have open-ear designs to enable wearers to be more aware of their surroundings.
02
Bone Conduction Technology
Manufacturers are adopting bone conduction tech to allow audio devices to bypass the eardrum and send audio vibration frequencies directly to the inner ear.
03
Child-Focused Audio Solutions
Companies are releasing headphones with designs that are safe for children's hearing and will work to keep them aware of their surroundings.
Industry implications
What the Open-Ear Audio trend means for industry
Where the trend changes the playbookFor
Consumer Electronics
Businesses in this industry can explore the development of open-ear headphones and headsets that incorporate the latest audio technology.
For
Sports and Fitness
Athletic gear companies can offer bone conduction headphones to fitness enthusiasts that will allow them to listen to music without compromising on safety.
For
Children's Products
Businesses can design child-friendly headphones that focus on hearing safety and keep children aware of their environment.
Workshop question
How can your brand enhance user experience in different environments?
Trend signals
Trend signals for Open-Ear Audio
Trend score 4.9 out of 10, from popularity 62%, activity 76%, freshness 10%.
Popularity62%
Activity76%
Freshness10%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Open-Ear Audio trend
7 featured examples from Nov 9, 2019 to Apr 13, 2021CategoryTech
Futuristic Open-Ear Headphones
The 'UNUM' Headphones Balance the Digital World with the Real One
Opportunity to disrupt the consumer electronics industry by introducing open-ear headphones that offer a balanced audio experience.
CategoryTech
Bone Conduction Headphone Hats
The 'Cynaps' Open-Ear Headset Cap Plays Audio and Offers Light
Disruptive innovation opportunity: Combine bone conduction headphones with wearable technology, such as smartwatches or smart glasses, to create a seamless and immersive audio exp…
CategoryTech
Open-Ear Athletic Audio Headphones
The 'RUN-UP' Performance Audio Headband Keeps Users Safer
Disruptive innovation opportunity: Integrate open-ear audio technology into athletic gear to enhance safety and audio experiences for athletes.
CategoryTech
Fatigue-Free Audio Headsets
The Sentien Audio Open-Ear Headset Uses Bone Conduction Technology
Innovative bone conduction technology could be applied to a variety of audio devices to improve user experience and accessibility.
CategoryTech
Child-Friendly Open-Ear Headphones
The imoo Ear-care Headset Promotes Better Hearing Health
The imoo Ear-care Headset highlights a potential for growth and innovation in the wearable technology industry, particularly in the development of wearables that promote health an…
CategoryTech
Open-Ear Professional Headsets
The AfterShokz OpenComm Bone Conduction Headset is High-Quality
In the audio and sound technology industry, there is an opportunity for companies to innovate bone conduction technology and integrate it into more products, such as gaming headph…
CategoryTech
Featherlight Open-Ear Headphones
The Aftershokz 'Aeropex' Headphones Weigh Less Than an Ounce
Disruptive innovation opportunity: Transform the audio accessories industry by developing innovative products that prioritize lightweight design, open-ear functionality, and dual…
