Products normally consumed on-the-go adopt eco friendly designs
Implications - Busy consumer lifestyles have brought on the rise of on-the-go snacks and beverages, which have slowly started evolving by adopting more environmentally friendly designs and materials. This shift caters to the urban professional by merging the lifestyle habits they have grown accustomed to, with the values that can incentivize their purchase decisions.
Workshop Question - How can your brand better adapt its offerings to its customers' lifestyles?
Trend Themes
1. Edible Packaging - Companies are exploring the potential of creating edible packaging to reduce waste.
2. Waste Reduction - Businesses are implementing programs to reduce waste by increasing recycling and composting initiatives.
3. Alternative Packaging - Companies are exploring new and creative forms of packaging to reduce waste and cater to environmentally-conscious consumers.
Industry Implications
1. Food and Beverage - Companies in the food and beverage industry can explore edible packaging and alternative packaging options to reduce waste.
2. Eco-friendly Services - Eco-friendly service providers can offer waste reduction and recycling solutions to businesses hoping to go green.
3. Packaging and Manufacturing - Packaging and manufacturing industries can work on developing biodegradable and compostable packaging solutions to reduce waste.
6 Featured, 50 Examples:
200,161 Total Clicks
Date Range:
May 16 — Mar 18
Trending:
Warm
Consumer Insight Topics:
