Category
Tech
Delegated Interfaces
Trend cluster
Category
Offline
Glorification
Consumers look to celebrate real world interaction by limiting time online.
3.5
Trend score
Trend
What is the Offline Glorification trend?
Offline Glorification: Consumers are accustom to doing everything online, but as technology becomes even more ubiquitous, solutions to limit time online are rising. The quest to spend time offline signifies consumer preference for real-world experiences, but also a desire for balance between modern conveniences and simplicity.
Trend themes
Themes within the Offline Glorification trend
Three behaviours holding the trend together01
Offline Time
The trend of spending more time offline has increased the demand for technologies that limit or monitor time spent online.
02
Parental Control Tech
Increased concerns over children's safety and addiction to online activities has led to a growing market for technology that helps parents regulate their children's internet usage.
03
Productivity Apps
With increasing workloads and distractions, there is a growing trend of productivity apps that help people manage and reduce time spent on non-work related activities.
Industry implications
What the Offline Glorification trend means for industry
Where the trend changes the playbookFor
Consumer Electronics
This industry can benefit from the trend of offline time by developing technologies that automatically limit time spent online.
For
Education
The parental control technology trend provides an opportunity for this industry to develop tools that help parents regulate children's internet access and educational activities.
For
Software Development
The productivity apps trend creates opportunities for developers to create new software tools that help people increase their efficiency and reduce time spent on distractions.
Trend signals
Trend signals for Offline Glorification
Trend score 3.5 out of 10, from popularity 62%, activity 33%, freshness 8%.
Popularity62%
Activity33%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Evidence
Examples of the Offline Glorification trend
5 featured examples from Feb 11 to Sep 15, 2014CategoryTech
Productivity-Monitoring Apps
This App Tracks Your Progress and Helps You Get Off Your Phone
The rise of productivity-monitoring apps like Menthal presents business opportunities for app developers to create more effective tools for managing smartphone addiction.
CategoryTech
Wireless Signal Blocking Cafes
The Faraday Cafe is an Unconnected Space Outside of the Media
Hotels, cafes, and restaurants can create additional revenue streams by providing device-free zones and experiences.
CategoryTech
Hours-Monitoring Applications
The Time Tracking App From Tapity Keeps On Top of Time Spent at Work
Companies that create solutions to improve employee productivity and efficiency through time-tracking and other features.
CategoryTech
Parental Internet-Control Systems
'Kudoso' Allows Parents to Restrict Kids' Access to the Internet
The online safety and parental controls industry can explore disruptive innovations by leveraging cloud-based systems and gamification techniques to provide more effective and use…
CategoryLifestyle
Monitoring Media Apps
The Mamabear App Helps Parents Audit Their Child's Social Media
The social media monitoring app industry is growing rapidly with apps like Mamabear leading the pack.
