Lazy Conservation

Consumers are seeking ways to make eco choices easier

Implications - For decades, western society, in particular North America, let water run without thinking. With the new push to conserve, however, people are becoming a lot more conscious of their daily water expenditure. This increased awareness and eco commitment has led to the success of many developments in conservation products.
SCORE 3.2
Popularity
Activity
Freshness
Megatrends
Patterns
32,449 Total Clicks
Dec 07 - Oct 08
Mild
Eco
Featured Examples
Light Show & Water Conservation - Sandwich Chromotherapy Shower
SCORE 5
Average 7,120 Clicks Pub: Dec 7, 07
Light Show & Water Conservation
Sandwich Chromotherapy Shower
Get this! Showerheads have gone totally hi-tech. This Sandwich Chromotherapy head is only 4mm thick, but it has 96 LED elements around the shower head under electronic control to give a spectrum of therapeutic… [More]
Water Conservation Gadgets - Aperture Shower Head
SCORE 3.7
Mild 6,370 Clicks Pub: May 4, 08
Water Conservation Gadgets
Aperture Shower Head
If you're the type of person that likes to spend ages in the shower, you definitely need this device to keep your water consumption in check. The Aperture shower head keeps track of the volume of water… [More]
Conservation Innovation - Happy Tap
SCORE 1.7
Untested 3,148 Clicks Pub: Apr 7, 08
Conservation Innovation
Happy Tap
Designer Julia Treutiger has come up with an eco-friendly shower tap design that reminds you to conserve water. Happy Tap features segmented joints that break apart providing a visual timer as they slowly… [More]
Public Urination for Water Conservation - MTV Switch "Slash" PSA
SCORE 3.1
Mild 4,659 Clicks Pub: Oct 18, 08
Public Urination for Water Conservation
MTV Switch "Slash" PSA
This new PSA by MTV Switch takes an unusual approach at promoting water conservation by encouraging people to urinate in public. Come to think of it, describing the approach as "unusual" might be a bit… [More]
Incinerating Waterless Toilets - The EcoJohn Senior
SCORE 2.7
Mild 5,220 Clicks Pub: Sep 6, 08
Incinerating Waterless Toilets
The EcoJohn Senior
The EcoJohn Senior doesn’t use water so it not only saves this precious resource but also reduces waste going into the environment. It looks and works like ordinary toilets except the waste is taken… [More]
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