Category
Fashion
Scaled Restraint
Trend cluster
Category
Bio-Med
Skin
Bio-medical skincare innovations afford users professional self-care routines at-home.
6.0
Trend score
Trend
What is the Bio-Med Skin trend?
Bio-Med Skin: The rise in biomedical beauty products has allowed consumers to take part in skincare routines at home that were once only performed in medical spaces, spas and high-end beauty shops. This shift comes as consumers prioritize the health and wellness of their skin, and want to have more control over how they can manage it, striving for what is specifically made for them as opposed to what is mass marketed to the general public.
Trend themes
Themes within the Bio-Med Skin trend
Three behaviours holding the trend together01
Biomedical Beauty
Consumers are seeking professional-grade skincare treatments they can use at home as they prioritize skin health and wellness via medical-grade beauty products and devices.
02
Smart Skincare Devices
Connected beauty products are undergoing a surge of innovation, from facial masks with LED therapy to smartphone-powered skin scanners to handheld devices that provide in-depth skin analysis.
03
Artificial Intelligence
From analyzing one's skin condition to identifying areas for improvement and forecasting skin changes under different conditions, AI-powered beauty platforms are more accurate than ever.
Industry implications
What the Bio-Med Skin trend means for industry
Where the trend changes the playbookFor
Cosmetics
Beauty brands should consider investing in or developing medical-grade beauty devices and consumer-grade smart skincare products that cater to consumers' desire for personalized, convenient, and effective self-care routines.
For
Technology
Technological advances such as LED therapy, 3D printing, and broadband cellular networks can make beauty products and devices more advanced, effective, and ubiquitous, promoting self-care and wellness at home.
For
Healthcare
Technologies such as 3D printing, digital scanning, and artificial intelligence can bring professional-grade healthcare and skincare treatment into the hands of consumers while keeping expectations and costs reasonable.
Workshop question
What is your brand doing to leverage new forms of technology to satisfy the various needs of your target audience?
Trend signals
Trend signals for Bio-Med Skin
Trend score 6.0 out of 10, from popularity 93%, activity 77%, freshness 8%.
Popularity93%
Activity77%
Freshness8%
Audience
30%Men
70%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
Evidence
Examples of the Bio-Med Skin trend
5 featured examples from Jan 12, 2018 to Jan 9, 2019CategoryFashion
3D-Printed Face Masks
Neutrogena MaskiD is Set to Be Introduced at CES 2019
The beauty industry can capitalize on 3D-printing technology to create custom, targeted face masks for consumers.
CategoryFashion
Next-Gen Facial Devices
Foreo UFO Transforms the Way Face Mask Treatments are Applied
The beauty industry has been disrupted by the rise of smart skincare devices like Foreo UFO, which offers technology-driven spa treatments in the comfort of one's home.
CategoryFashion
AI Skincare Platforms
CES 2019 Introduced Consumers to the 'Olay Skin Advisor'
The beauty and cosmetics industry can leverage AI-powered skincare platforms to create personalized and effective skincare products for consumers.
CategoryFashion
Skin Analysis Accessories
HiMirror's 'HiSkin' Amplifies the Power of Its Smart Mirrors
The beauty industry can benefit from innovating and updating skincare technologies to cater to the current trend of providing personalized and individualized skincare.
CategoryTech
Smartphone Skincare Scanners
Neutrogena's Skin360 App and SkinScanner Determines a "Skin Score"
The smartphone skincare scanners disrupt the beauty and skincare industry by offering personalized analysis and product recommendations.
