An entire culture is created around the idea of music festivals
Implications - Woodstock changed the masses' attitude toward music forever by introducing the music festival, which presents music as not just audio stimulation, but a lifestyle. From then until now, music festivals have taken on a culture of their own based in freedom and worldly pleasure, signifying that consumers don't see music as a hobby, but something that becomes a part of their identity and a way to form a behavioral tribe.
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Aug 12 — Apr 13
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